DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

SEC-registered adviser

Guardian Wealth Advisors, LLC

Independent wealth managerRaleigh, North CarolinaCRD 305412SEC 801-118121websiteIAPD
Latest filing Mar 26, 2026
First filing on the tape Jan 24, 2020 · 27 filings
SEC status approved since Feb 24, 2020
RAUM
$2.7B
reported, Item 5.F
Discretionary
95%
of RAUM
Private clients
72%
$2.0B individuals and HNW
Advisors
32
registered through the firm on IAPD
RAUM per advisor
$85.7M
derived; firm RAUM over IAPD count
Employees
50
30 advisory (5.B.1)
Offices
13
beyond the principal office
Private funds
0
reported on Schedule D
History
27 filings and snapshots on the tape
RAUM$2.7B as of Mar 26, 2026
Mar 23, 2021$149M then
HNW client RAUM$1.5B as of Mar 26, 2026
Mar 23, 2021$52.1M then
State-registered IARs (5.B.3)30 as of Mar 26, 2026
Mar 23, 20210 then
Employees (5.A)50 as of Mar 26, 2026
Mar 23, 202112 then
Private funds: no history
RAUM +34% over the last fiscal year+27% a year over threeIARs 32 to 30offices 12 to 13
Practice profile
derived from the filing of Mar 26, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Retirement plan adviser · pension consulting activity (Item 5.G.6) and pension plans at least 25 percent of RAUM or at least 25 pension-plan clients
RAUM per advisor
$85.7MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
66derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$3.2MderivedHNW RAUM over HNW clients
Average account
$509,221derivedRAUM over accounts (5.F.2.f)
Discretionary
95%derivedof RAUM
Institutional
27%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.6derivedItem 5.A over advisors
Advisors per office
2.3derived14 offices incl. principal (1.F.5)
RAUM growth, one year
+34%derivedbetween the last two annual amendments
Advisor growth, one year
-6.3%derivedItem 5.B.3 between annual amendments
Client growth, one year
+37%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, pension consulting, selection of other advisers, otherreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
  • marketing includes hypothetical performance (5.L.3)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$1.5B56%
  • Pension and profit-sharing plans$754M27%
  • Individuals$436M16%
  • Corporations and businesses$20.0M0.7%
Individual clients
1,649reported
HNW clients
474reported
Pension plan clients
104reported
Charitable clients
n/areported
Accounts
5,387reported
Financial planning clients
0reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
private_client_share=0.72 fund_share=0.0 institutional_share=0.27 related_bd=false related_bank=false bd_reps=6.0derived
Advisors registered through the firm
33 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
Jeffrey David LinkRaleiegh, NcMay 6, 202030 y6
Milton Dario CastellanosCharlotte, Nc Dec 7, 202020 y7
Barbara Esther DeitelCertified Financial PlannerJohnson City, TnJul 1, 202126 y4
Matthew Benjamin DeitelJohnson City, TnJul 2, 202113 y2
Stephanie Haynes CampbellJohnson City, TnJul 2, 202110 y1
Nathan Pratt BudrowChartered Financial AnalystDanvers, Ma Jul 16, 202123 y4
Martin Parsons HardyDurham, Nc Oct 22, 202139 y2
Carter Lindsay EllisCertified Financial PlannerRaleigh, Nc Jan 4, 202212 y1
David Patrick ClarkCertified Financial PlannerChelmsford, Ma Feb 15, 202217 y2
Russell William IngramJohnson City, TnApr 6, 202216 y1
Russell William IngramChartered Financial ConsultantJohnson City, TnApr 20, 202255 y1
Christian David KeedyCertified Financial PlannerRaleigh, Nc May 12, 202222 y2
Russell Brenton SmithCertified Financial PlannerRaleigh, NcMay 13, 202239 y2
Ervin Randolph MillwoodCertified Financial PlannerRaleigh, NcMay 13, 202220 y2
Brandon Duke FentressRaleigh, NcMay 16, 202216 y3
Michael Jay HensleyCertified Financial PlannerRaleigh, NcMay 23, 202226 y6
Gregory Thompson RhinehardtRaleigh, NcJun 1, 202223 y2
David Todd MisenheimerCertified Financial PlannerRaleigh, NcJun 7, 202224 y2
Brian Gregory SenskeWyoming, Mn Dec 22, 202211 y1
Darina Xuan-Hoang NghiemJohnson City, TnAug 1, 202313 y0
Robert George FalconerRaleigh, NcOct 27, 202311 y1
Samuel David SextonCertified Financial PlannerEdina, Mn Jan 8, 202413 y3
Kenna Lauren McmurrayRaleigh, Nc Oct 7, 202414 y0
Isaac Wayne MccoyRaleigh, Nc Jan 3, 202520 y1
Douglas Steven RiggertCertified Financial Planner, Chartered Financial ConsultantRaleigh, Nc Jan 5, 202511 y4
Nathan Robert LegrandCertified Financial PlannerRaleigh, Nc Jan 5, 202530 y4
Micah Nathaniel WheatCertified Financial PlannerOmaha, Ne Jan 13, 202512 y3
Elliot Washburn SyversonCertified Financial PlannerVictoria, Mn Jan 29, 202515 y2
Matthew Piper JamesRaleigh, Nc Feb 3, 202511 y1
Douglas Carl GoodmundsonRaleigh, Nc Jan 6, 202615 y2
Jacqueline Haynes HallRaleigh, NcApr 24, 202612 y0
Hallvard BoehnRaleigh, NcJun 11, 202611 y0
Morgan Thomas GojanovichRaleigh, NcSep 16, 202610 y1
Advisor movement
1 left, 2 joined in 12 months
net +1 in 12 months0 left in 90 days1 joined in 90 daysdeparture rate 3.1% of current headcount3 left over 36 months
Left, latest
Joined, latest
Every departureEvery arrival
Teams: two or more advisors moving together within fourteen days, from one state
    Teams outTeams in
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • Carlson Madeleine Freedland · Partnercontrol
      since 10/2023 · owns less than 5%
    • Jay Michael Hensley · Managing Partnercontrol
      since 03/2019 · owns 25% to 50%
    • David Christian Keedy · Managing Ccocontrol
      since 03/2019 · owns 25% to 50%
    • Randolph Ervin Millwood · Partnercontrol
      since 10/2023 · owns 5% to 10%
    • Todd David Misenheimer · Managing Partnercontrol
      since 10/2023 · owns 25% to 50%
    • Leigh Marissa Pratt · Partner; Coocontrol
      since 01/2023 · owns less than 5%
    • Thompson Gregory Rhinehardt · Partnercontrol
      since 01/2020 · owns less than 5%
    • Brenton Russell Smith · Partnercontrol
      since 10/2023 · owns 5% to 10%
    Related persons
    Schedule D 7.A
    No related person reported.
    Office movement
    IAPD branch city; joins and departures in 12 months
    OfficeAdvisorsJoinedLeftTeams outForming
    Raleigh, Nc · principal2641
    Johnson City, Tn700
    Durham, Nc400
    Omaha, Ne400
    Offices
    Schedule D 1.F, the 25 largest
    • Johnson City, TN3 employees
    • Durham, NC3 employees
    • Danvers, MA3 employees
    • Johnson City, TN2 employees
    • , 1 employees
    • Raleigh, NC1 employees
    • Raleigh, NC1 employees
    ADV anomalies
    2 against comparable advisers; where to look, not conclusions
    • account count surgeChange between filings · filing Mar 26, 2026
      accounts (Item 5.F.2.f) moved from 1,683.0 to 5,387.0 (+220.0%) between the annual amendments of 2025-04-15 and 2026-03-26; the peer median change was +6.0% (1206 comparable advisers, 98.0th percentile of changes)
      peers: independent wealth managers, $1B to $5B (1,206) · 98% percentile
    • control person changedChange between filings · filing Mar 26, 2026
      FREEDLAND, MADELEINE, CARLSON (PARTNER) left Schedule A between the filings of 2024-03-26 and 2026-03-26
      peers: independent wealth managers, $1B to $5B (1,360)
    How anomalies are measured
    What changed
    consecutive filings, newest first
    • Accounts · 1,683 to 5,387
      Apr 15, 2025 to Mar 26, 2026
    • Advisory employees · 32 to 30
      Apr 15, 2025 to Mar 26, 2026
    • Corporate clients · 23 to 35
      Apr 15, 2025 to Mar 26, 2026
    • HNW clients · 325 to 474
      Apr 15, 2025 to Mar 26, 2026
    • Individual clients · 1,223 to 1,649
      Apr 15, 2025 to Mar 26, 2026
    • Pension plan clients · 112 to 104
      Apr 15, 2025 to Mar 26, 2026
    • Employees · 43 to 50
      Apr 15, 2025 to Mar 26, 2026
    • State-registered IARs · 32 to 30
      Apr 15, 2025 to Mar 26, 2026
    • Other offices · 12 to 13
      Apr 15, 2025 to Mar 26, 2026
    • Discretionary RAUM · $1.9B to $2.6B
      Apr 15, 2025 to Mar 26, 2026
    • HNW RAUM · $1.1B to $1.5B
      Apr 15, 2025 to Mar 26, 2026
    • Individual RAUM · $271M to $436M
      Apr 15, 2025 to Mar 26, 2026
    • Non-discretionary RAUM · $195M to $138M
      Apr 15, 2025 to Mar 26, 2026
    • Pension RAUM · $705M to $754M
      Apr 15, 2025 to Mar 26, 2026
    • RAUM · $2.1B to $2.7B
      Apr 15, 2025 to Mar 26, 2026
    • Accounts · 3,670 to 1,683
      Jan 2, 2025 to Apr 15, 2025
    • Advisory employees · 23 to 32
      Jan 2, 2025 to Apr 15, 2025
    • Corporate clients · 12 to 23
      Jan 2, 2025 to Apr 15, 2025
    • HNW clients · 276 to 325
      Jan 2, 2025 to Apr 15, 2025
    • Individual clients · 1,128 to 1,223
      Jan 2, 2025 to Apr 15, 2025
    • Pension plan clients · 106 to 112
      Jan 2, 2025 to Apr 15, 2025
    • Employees · 38 to 43
      Jan 2, 2025 to Apr 15, 2025
    • Financial planning clients · 0 to 0
      Jan 2, 2025 to Apr 15, 2025
    • State-registered IARs · 24 to 32
      Jan 2, 2025 to Apr 15, 2025
    • Discretionary RAUM · $1.5B to $1.9B
      Jan 2, 2025 to Apr 15, 2025
    • HNW RAUM · $809M to $1.1B
      Jan 2, 2025 to Apr 15, 2025
    • Individual RAUM · $244M to $271M
      Jan 2, 2025 to Apr 15, 2025
    • Non-discretionary RAUM · $211M to $195M
      Jan 2, 2025 to Apr 15, 2025
    • Pension RAUM · $599M to $705M
      Jan 2, 2025 to Apr 15, 2025
    • RAUM · $1.7B to $2.1B
      Jan 2, 2025 to Apr 15, 2025
    • Other offices · 10 to 12
      Jun 27, 2024 to Jan 2, 2025
    • Accounts · 3,119 to 3,670
      Oct 19, 2023 to Mar 26, 2024
    • Advisory employees · 25 to 23
      Oct 19, 2023 to Mar 26, 2024
    • BD registered reps · 5 to 6
      Oct 19, 2023 to Mar 26, 2024
    • Charity clients · 0.0 to unset
      Oct 19, 2023 to Mar 26, 2024
    • Corporate clients · 0 to 12
      Oct 19, 2023 to Mar 26, 2024
    • HNW clients · 178 to 276
      Oct 19, 2023 to Mar 26, 2024
    • Individual clients · 2,761 to 1,128
      Oct 19, 2023 to Mar 26, 2024
    • Pension plan clients · 180 to 106
      Oct 19, 2023 to Mar 26, 2024
    • Pooled vehicle clients · 0.0 to unset
      Oct 19, 2023 to Mar 26, 2024
    Signals
    20 dated events
    • Morgan Thomas Gojanovich registered as an investment adviser representative at Guardian Wealth Advisors, Llc
      Sep 16, 2026 · Advisor registered · fact
    • Guardian Wealth Advisors, Llc reported RAUM $2.7B, up 34% from $2.1B (2025-04-15 to 2026-03-26)
      Mar 26, 2026 · RAUM change · derived
    • Roger Allen Lingle left Guardian Wealth Advisors, Llc for Cambridge Investment Research Advisors, Inc. (registered 2026-01-05)
      Jan 5, 2026 · Advisor changed firm · fact
    • Conor Clougherty left Guardian Wealth Advisors, Llc for J.P. Morgan Securities Llc (registered 2025-11-19)
      Jun 30, 2025 · Advisor changed firm · fact
    • 3 advisors left Org Partners (Dallas, TX) for Guardian Wealth Advisors, LLC on the same day
      Jan 2, 2025 · Team lift-out · derived
    • Todd David Misenheimer (Managing Partner) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 26, 2024 · Control person joined · fact
    • Brenton Russell Smith (Partner) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 26, 2024 · Control person joined · fact
    • Randolph Ervin Millwood (Partner) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 26, 2024 · Control person joined · fact
    • Carlson Madeleine Freedland (Partner) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 26, 2024 · Control person joined · fact
    • Stacie Lynn Giddings left Guardian Wealth Advisors, Llc for Charles Schwab & Co., Inc. (registered 2024-08-08)
      Dec 4, 2023 · Advisor changed firm · fact
    • Guardian Wealth Advisors, Llc reported RAUM $1.4B, up 273% from $361.9M (2023-01-18 to 2023-03-30)
      Mar 30, 2023 · RAUM change · derived
    • Guardian Wealth Advisors, Llc reported 25 state-registered advisory representatives, up from 13 (2023-01-18 to 2023-03-30)
      Mar 30, 2023 · Advisor headcount change · derived
    • Leigh Marissa Pratt (Coo) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 30, 2023 · Control person joined · fact
    • 7 advisors left Aptus Capital Advisors, LLC (Fairhope, AL) for Guardian Wealth Advisors, LLC on the same day
      May 11, 2022 · Team lift-out · derived
    • Robert A Prousalis left Guardian Wealth Advisors, Llc for Paramount Financial (registered 2022-09-13)
      May 4, 2022 · Advisor changed firm · fact
    • 2 advisors left ON Investment Management CO (Johnson City, TN) for Guardian Wealth Advisors, LLC on the same day
      Apr 1, 2022 · Team lift-out · derived
    • Guardian Wealth Advisors, Llc reported RAUM $361.9M, up 142% from $149.4M (2022-01-18 to 2022-03-30)
      Mar 30, 2022 · RAUM change · derived
    • Thompson Gregory Rhinehardt (Partner) appeared on Schedule A of Guardian Wealth Advisors, Llc
      Mar 30, 2022 · Control person joined · fact
    • Guardian Wealth Advisors, Llc reported 10 state-registered advisory representatives, up from 0 (2021-03-23 to 2021-06-30)
      Jun 30, 2021 · Advisor headcount change · derived
    • Gwp Holdings, Llc filed its initial SEC registration (Form ADV)
      Jan 24, 2020 · First SEC registration · fact
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    How to reach
    public business contact points only, each with its source
    Business email
    info@guardian-wa.comreportedpublished by the firm, firm site, Sep 15, 2026
    Business phone
    919-249-1810reportedpublished by the firm, firm site, Sep 15, 2026
    Business phone
    919-782-7619reportedpublished by the firm, firm site, Sep 15, 2026
    Business phone
    919-880-7509reportedpublished by the firm, firm site, Sep 15, 2026
    Website
    guardian-wa.comreportedpublic record, Form ADV, Sep 17, 2026
    Principal office phone
    919-249-1810reportedpublic record, Form ADV, Mar 26, 2026
    Team page
    guardian-wa.com/teamreportedpublished by the firm, firm site, Sep 15, 2026
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Independent wealth managerderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    $85.7Mderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026