DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Oneascent Wealth Management
Legal name Oneascent Wealth Management LLC
Latest filing Aug 14, 2026
First filing on the tape Apr 8, 2020 · 41 filings
SEC status approved since May 11, 2020
RAUM
$476M
reported, Item 5.F
Discretionary
98%
of RAUM
Private clients
96%
$455M individuals and HNW
Advisors
12
registered through the firm on IAPD
RAUM per advisor
$39.6M
derived; firm RAUM over IAPD count
Employees
23
12 advisory (5.B.1)
Offices
5
beyond the principal office
Private funds
0
reported on Schedule D
History
41 filings and snapshots on the tape
RAUM$476M as of Aug 14, 2026
Mar 31, 2021$265M then
HNW client RAUM$262M as of Aug 14, 2026
Mar 31, 2021$145M then
State-registered IARs (5.B.3)13 as of Aug 14, 2026
Mar 31, 20218 then
Employees (5.A)23 as of Aug 14, 2026
Mar 31, 202112 then
Private funds: no history
RAUM +10% over the last fiscal year+0.3% a year over threeIARs 11 to 13offices 4 to 5
Practice profile
derived from the filing of Aug 14, 2026; every figure names its basis
Archetypes, each a printed rule
- HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
- RAUM per advisor
- $39.6MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 76derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $2.1MderivedHNW RAUM over HNW clients
- Average account
- $181,794derivedRAUM over accounts (5.F.2.f)
- Discretionary
- 98%derivedof RAUM
- Institutional
- 2.3%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.9derivedItem 5.A over advisors
- Advisors per office
- 2.0derived6 offices incl. principal (1.F.5)
- RAUM growth, one year
- +10%derivedbetween the last two annual amendments
- Advisor growth, one year
- +18%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +0.3%derived
- Compensation
- percentage of assets, hourly, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, portfolio management for businesses and institutions, selection of other advisersreportedItem 5.G
- Custody
- $36.9M, 116 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- is an insurance broker or agent (6.A.6)
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- compensates persons for client referrals (8.G.1)
- compensates non-employees for client referrals (8.G.2)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$262M55%
- Individuals$194M41%
- Charitable organizations$9.6M2.0%
- Corporations and businesses$9.2M1.9%
- Pension and profit-sharing plans$1.5M0.3%
- Individual clients
- 790reported
- HNW clients
- 126reported
- Pension plan clients
- n/areported
- Charitable clients
- 6reported
- Accounts
- 2,616reported
- Financial planning clients
- 251-500reported
- Wrap fee programs
- noreported
- Custody of client assets
- $36.9M for 116 clientsreported
- Compensation
- % of AUM, fixed, hourlyreported
- Class basis
- private_client_share=0.96 fund_share=0.0 institutional_share=0.02 related_bd=false related_bank=false bd_reps=0.0derived
Advisors registered through the firm
7 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Randall Heath MorrisCertified Financial Planner | Birmingham, Al | Jul 10, 2020 | 24 y | 3 |
| Robert Hays LatimerCertified Financial Planner | Birmingham, Al | Jul 10, 2020 | 21 y | 3 |
| Gary Chadwick Harrison | Birmingham, Al | Feb 17, 2022 | 18 y | 0 |
| Martin Nicole Smith | Birmingham, Al | Feb 15, 2024 | 12 y | 2 |
| Faustino Theodore MunozCertified Financial Planner | Birmingham, Al | Jan 1, 2025 | 12 y | 1 |
| Samuel James Jauregui | Birmingham, Al | Sep 4, 2025 | 11 y | 0 |
| Michael Chandler Key | Birmingham, Al | Dec 5, 2025 | 11 y | 0 |
Advisor movement
2 left, 0 joined in 12 months
net -2 in 12 months1 left in 90 days0 joined in 90 daysdeparture rate 17% of current headcount3 left over 36 months
Left, latest
- Brent Wayne Whiddon to Private Advisor Group, LLCAug 3, 2026 · RIA to affiliated broker-dealer or bank
- Thomas James Claud to Oneascent Family OfficesApr 27, 2026 · Other
- David Andrew Hinshaw to Bmss Wesson Wealth SolutionsJan 31, 2025 · RIA to RIA
- John Douglas Beatty to The Welch Group, LLCMar 28, 2023 · RIA to RIA
- Hugh Holden Gully to Sagespring Wealth PartnersFeb 18, 2022 · RIA to RIA
- Lee Olayvar Spratling to Wells Fargo AdvisorsOct 6, 2021 · RIA to wirehouse
Joined, latest
- Faustino Theodore Munoz from Thrivent Investment Management Inc.Jan 1, 2025 · Affiliated broker-dealer or bank to independent RIA
- Thomas James Claud from Oneascent Financial Services LLCApr 26, 2022 · RIA to RIA
- Thomas Edward Powell from Asset Management Services LlpMay 7, 2021 · RIA to RIA
- Hugh Holden Gully from Sagespring Wealth PartnersJan 8, 2021 · RIA to a newly registered adviser
- Randall Heath Morris from Oneascent Financial Services LLCJul 10, 2020 · RIA to a newly registered adviser
- Robert Hays Latimer from Oneascent Financial Services LLCJul 10, 2020 · RIA to a newly registered adviser
- Benjamin Jonathan Craft from Oneascent Financial Services LLCJul 10, 2020 · RIA to a newly registered adviser
- Brent Wayne Whiddon from Cwm, LLCJun 12, 2020 · Affiliated broker-dealer or bank to a newly registered adviser
Teams: two or more advisors moving together within fourteen days, from one state
- 3 joined from Oneascent Financial Services LLCJul 16, 2020 · Birmingham, Al
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
- James Thomas Claud · Chief Compliance Officercontrolsince 08/2022 · owns less than 5%
- Wayne Robert Grubb · Chief Operating Officercontrolsince 04/2020 · owns less than 5%
- Noble Harry Pearson · Managing Membercontrolsince 04/2020 · owns less than 5%
- Noble Harry Pearson · Managing Membercontrolsince 04/2021 · owns 75% or more of Oneascent Holdings LLC
Entity owners
- Oneascent Holdings LLC · Ownerdirect · owns 75% or more
Related persons
Schedule D 7.A
- Oneascent Capitalinvestment adviserpooled vehicle sponsornRAUM $55.6M
- Oneascent Family Officesinvestment advisernRAUM $544M
- Oneascent Financial Services LLCinvestment advisernRAUM $3.5B
- Oneascent Investment Solutions, LLCinvestment advisernRAUM $987M
Advisers that list Oneascent Wealth Management as a related person
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| Birmingham, Al · principal | 12 | 1 | 1 | ||
| Columbia, Tn | 0 | 0 | 1 |
Offices
Schedule D 1.F, the 25 largest
- Albany, GA1 employees
- Columbia, TN1 employees
- Indian Harbor Beach, FL1 employees
- Myrtle Beach, SC1 employees
- Pensacola, FL1 employees
What changed
consecutive filings, newest first
- Accounts · 2,138 to 2,616Feb 6, 2026 to Mar 6, 2026
- Advisory employees · 9 to 12Feb 6, 2026 to Mar 6, 2026
- Charity clients · 5 to 6Feb 6, 2026 to Mar 6, 2026
- Corporate clients · unset to 5.0Feb 6, 2026 to Mar 6, 2026
- HNW clients · 118 to 126Feb 6, 2026 to Mar 6, 2026
- Individual clients · 795 to 790Feb 6, 2026 to Mar 6, 2026
- Assets in custody · $43.1M to $36.9MFeb 6, 2026 to Mar 6, 2026
- Employees · 24 to 23Feb 6, 2026 to Mar 6, 2026
- State-registered IARs · 11 to 13Feb 6, 2026 to Mar 6, 2026
- Other offices · 4 to 5Feb 6, 2026 to Mar 6, 2026
- Discretionary RAUM · $420M to $466MFeb 6, 2026 to Mar 6, 2026
- HNW RAUM · $231M to $262MFeb 6, 2026 to Mar 6, 2026
- Individual RAUM · $184M to $194MFeb 6, 2026 to Mar 6, 2026
- Non-discretionary RAUM · $11.9M to $9.5MFeb 6, 2026 to Mar 6, 2026
- Pension RAUM · $1.2M to $1.5MFeb 6, 2026 to Mar 6, 2026
- RAUM · $432M to $476MFeb 6, 2026 to Mar 6, 2026
- Financial planning clients · 251-500 to 251-500Mar 20, 2025 to May 12, 2025
- Accounts · 2,462 to 2,138Apr 25, 2024 to Mar 20, 2025
- Advisory employees · 11 to 9Apr 25, 2024 to Mar 20, 2025
- HNW clients · 157 to 118Apr 25, 2024 to Mar 20, 2025
- Individual clients · 866 to 795Apr 25, 2024 to Mar 20, 2025
- Pension plan clients · 8.0 to unsetApr 25, 2024 to Mar 20, 2025
- Assets in custody · $76.2M to $43.1MApr 25, 2024 to Mar 20, 2025
- Employees · 32 to 24Apr 25, 2024 to Mar 20, 2025
- Insurance-licensed employees · 4 to 6Apr 25, 2024 to Mar 20, 2025
- State-registered IARs · 13 to 11Apr 25, 2024 to Mar 20, 2025
- Other offices · 5 to 4Apr 25, 2024 to Mar 20, 2025
- Discretionary RAUM · $515M to $420MApr 25, 2024 to Mar 20, 2025
- HNW RAUM · $300M to $231MApr 25, 2024 to Mar 20, 2025
- Individual RAUM · $188M to $184MApr 25, 2024 to Mar 20, 2025
- Non-discretionary RAUM · $6.0M to $11.9MApr 25, 2024 to Mar 20, 2025
- Pension RAUM · $20.2M to $1.2MApr 25, 2024 to Mar 20, 2025
- RAUM · $521M to $432MApr 25, 2024 to Mar 20, 2025
- Discretionary RAUM · $515M to $515MMar 19, 2024 to Mar 21, 2024
- Pension RAUM · $19.9M to $20.2MMar 19, 2024 to Mar 21, 2024
- RAUM · $521M to $521MMar 19, 2024 to Mar 21, 2024
- Accounts · 2,357 to 2,462Oct 11, 2023 to Mar 19, 2024
- Advisory employees · 14 to 11Oct 11, 2023 to Mar 19, 2024
- Charity clients · unset to 5.0Oct 11, 2023 to Mar 19, 2024
- Corporate clients · 6.0 to unsetOct 11, 2023 to Mar 19, 2024
Signals
10 dated events
- Brent Wayne Whiddon left Oneascent Wealth Management for Private Advisor Group, Llc (registered 2026-07-01)Aug 3, 2026 · Advisor changed firm · fact
- Thomas James Claud left Oneascent Wealth Management for Oneascent Family Offices (registered 2022-11-21)Apr 27, 2026 · Advisor changed firm · fact
- David Andrew Hinshaw left Oneascent Wealth Management for Bmss Wesson Wealth Solutions (registered 2025-02-05)Jan 31, 2025 · Advisor changed firm · fact
- John Douglas Beatty left Oneascent Wealth Management for The Welch Group, Llc (registered 2023-03-16)Mar 28, 2023 · Advisor changed firm · fact
- James Thomas Claud (Chief Compliance Officer) appeared on Schedule A of Oneascent Wealth ManagementAug 12, 2022 · Control person joined · fact
- Cooper Ashleigh Swayze (Chief Compliance Officer) no longer on Schedule A of Oneascent Wealth Management (listed 2022-07-07, absent 2022-08-12)Aug 12, 2022 · Control person left · inference
- Oneascent Wealth Management reported RAUM $384.5M, up 45% from $265.0M (2022-03-01 to 2022-03-31)Mar 31, 2022 · RAUM change · derived
- Hugh Holden Gully left Oneascent Wealth Management for Sagespring Wealth Partners (registered 2022-04-01)Feb 18, 2022 · Advisor changed firm · fact
- Wayne Robert Grubb (Chief Operating Officer) appeared on Schedule A of Oneascent Wealth ManagementAug 13, 2020 · Control person joined · fact
- Oneascent Wealth Management filed its initial SEC registration (Form ADV)Apr 8, 2020 · First SEC registration · fact
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
- Business email
- info@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- wealth@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- amanton@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- ashley.alliston@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- bbishop@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- bbounds@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- chad.harrison@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- choerlein@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- chris.ewing@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- cpearson@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- cwatkins@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
- Business email
- hkirkpatrick@oneascent.comreportedpublished by the firm, firm site, Sep 15, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $39.6Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026