DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

SEC-registered adviser

Oneascent Financial Services LLC

Independent wealth managerBirmingham, AlabamaCRD 284549SEC 801-108265websiteIAPD
Latest filing Aug 14, 2026
First filing on the tape Aug 9, 2016 · 116 filings
SEC status approved since Aug 24, 2016
RAUM
$3.5B
reported, Item 5.F
Discretionary
86%
of RAUM
Private clients
85%
$3.0B individuals and HNW
Advisors
83
registered through the firm on IAPD
RAUM per advisor
$42.6M
derived; firm RAUM over IAPD count
Employees
161
74 advisory (5.B.1)
Offices
35
beyond the principal office
Private funds
0
reported on Schedule D
History
116 filings and snapshots on the tape
RAUM$3.5B as of Aug 14, 2026
Mar 30, 2017$0 then
HNW client RAUM$1.9B as of Aug 14, 2026
Mar 30, 2018$50.2M then
State-registered IARs (5.B.3)76 as of Aug 14, 2026
Mar 30, 20178 then
Employees (5.A)161 as of Aug 14, 2026
Mar 30, 20179 then
Private funds: no history
RAUM +98% over the last fiscal year+98% a year over threeIARs 42 to 76offices 32 to 35
Practice profile
derived from the filing of Aug 14, 2026; every figure names its basis
Archetypes, each a printed rule
  • HNW wealth manager · private-client share of RAUM at least 50 percent and HNW share of private-client RAUM 50 to 90 percent
  • Multi-office growth platform · an independent wealth manager (not a wirehouse, national broker-dealer RIA or broker-dealer affiliated firm) with at least five offices, at least 50 advisors, and RAUM up at least 20 percent over the last annual amendment
  • Retirement plan adviser · pension consulting activity (Item 5.G.6) and pension plans at least 25 percent of RAUM or at least 25 pension-plan clients
RAUM per advisor
$42.6MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
62derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.4MderivedHNW RAUM over HNW clients
Average account
$221,000derivedRAUM over accounts (5.F.2.f)
Discretionary
86%derivedof RAUM
Institutional
14%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.9derivedItem 5.A over advisors
Advisors per office
2.3derived36 offices incl. principal (1.F.5)
RAUM growth, one year
+98%derivedbetween the last two annual amendments
Advisor growth, one year
+81%derivedItem 5.B.3 between annual amendments
Client growth, one year
+72%derived
Compensation
percentage of assets, hourly, fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutions, pension consulting, selection of other advisers, educational seminars, otherreportedItem 5.G
Custody
$562M, 2,504 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • is an insurance broker or agent (6.A.6)
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$1.9B54%
  • Individuals$1.1B31%
  • Pension and profit-sharing plans$303M8.6%
  • Charitable organizations$182M5.2%
  • Corporations and businesses$27.7M0.8%
Individual clients
4,324reported
HNW clients
804reported
Pension plan clients
70reported
Charitable clients
45reported
Accounts
16,009reported
Financial planning clients
251-500reported
Wrap fee programs
noreported
Custody of client assets
$562M for 2,504 clientsreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
private_client_share=0.85 fund_share=0.0 institutional_share=0.14 related_bd=false related_bank=false bd_reps=16.0derived
Advisors registered through the firm
79 on IAPD today, longest tenure first
NameBranchHere sinceIn industryPrior firms
Cavett Robert CooperCertified Financial PlannerBirmingham, Al Mar 22, 201715 y1
William Robert HinesGreenville, Sc Sep 28, 201710 y2
Stacey Ann ZahoranskiAkron, Oh Nov 1, 201719 y4
Michael KuckelChartered Financial AnalystBirmingham, Al Dec 20, 201721 y2
Harry Noble PearsonCertified Financial PlannerBirmingham, Al Apr 5, 201829 y1
Michael Thomas BajcAkron, Oh May 6, 201915 y0
Robert Walter FeltsSimpsonville, Sc Sep 6, 201912 y0
Benjamin Jonathan CraftBirmingham, Al Jul 10, 202010 y1
Mark Lee TevebaughBirmingham, Al Oct 29, 202039 y5
Alexander Garret PeloquinKennewick, Wa Mar 19, 202110 y1
John Calvin McdonaldCertified Financial PlannerBirmingham, Al Mar 19, 202119 y1
Thomas Edward PowellCertified Financial PlannerBirmingham, AlMay 7, 202137 y1
Suzuanne Marie FosterCertified Financial PlannerBirmingham, Al Sep 15, 202122 y1
Nelson NegronBirmingham, Al May 16, 202215 y3
Tyler Owen MartinCertified Financial PlannerNashville, Tn Sep 15, 202213 y1
Mitchell Stanley MartinNashville, Tn Sep 16, 202228 y2
Cameron David CollierCertified Financial PlannerDecatur, In Oct 3, 202216 y1
Joshua Stuart SmithBirmingham, Al Oct 4, 202213 y0
Mark Eugene MorrisonCertified Financial PlannerBirmingham, Al May 22, 202332 y1
Ian Matthew MorrisonCrystal Lake, Il May 22, 202315 y1
Brad Alan NelsonCertified Financial PlannerBirmingham, Al Jun 9, 202315 y1
Sara Kristen BolenBirmingham, Al Jun 9, 202327 y2
Simon Paul JacksonBirmingham, Al Jun 9, 202310 y1
Paul Stanley TyersToronto Jul 5, 202314 y0
John Robert TateCertified Financial PlannerMaryville, Tn Aug 25, 202314 y1
Carl James ReedBirmingham, Al Sep 22, 202310 y2
Graig StettnerChartered Financial AnalystBirmingham, Al Sep 22, 202312 y3
Matthew Robert DorweilerBirmingham, Al Sep 22, 202320 y2
Timothy James StollerVan Wert, Oh Sep 22, 202326 y4
Erin Kae GilbertBluffton, In Sep 22, 202310 y2
Tamela Jean SperrCertified Financial PlannerBirmingham, Al Sep 22, 202332 y4
Seth David GerberBirmingham, Al Sep 22, 202318 y3
Erin Nicole LaukhufCertified Financial PlannerVan Wert, Oh Sep 22, 202315 y4
Jordan ArnoldCertified Financial PlannerBirmingham, Al Sep 25, 202310 y2
Matthew Edward MosesMaumee, Oh Jan 2, 202416 y1
Bailey Ziemski-HarwoodBirmingham, Al Jan 18, 202415 y1
Caleb Dean ThomasCertified Financial PlannerBirmingham, Al Feb 22, 202410 y0
Arlen Ray RoyaltyGreenville, Sc Mar 8, 202417 y1
Kaden Laine BusselBluffton, In Apr 22, 202410 y0
Benjamin A WilhelmBirmingham, Al May 31, 202411 y1
All 79 advisors at Oneascent Financial Services LLC
Advisor movement
3 left, 5 joined in 12 months
net +2 in 12 months1 left in 90 days1 joined in 90 daysdeparture rate 3.6% of current headcount6 left over 36 months
Left, latest
Joined, latest
Teams: two or more advisors moving together within fourteen days, from one state
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • James Thomas Claud · Chief Compliance Officercontrol
    since 08/2022 · owns less than 5%
  • Wayne Robert Grubb · Chief Operating Officercontrol
    since 02/2017 · owns less than 5%
  • Noble Harry Pearson · Managercontrol
    since 02/2017 · owns less than 5%
  • Michelle Tomonica Stoudemire · Chief Compliance Officercontrol
    since 08/2026 · owns less than 5%
  • Noble Harry Pearson · Ownercontrol
    since 02/2017 · owns 75% or more of Oneascent Holdings LLC
Entity owners
  • Oneascent Holdings LLC · Owner
    direct · owns 75% or more
Related persons
Schedule D 7.A
Advisers that list Oneascent Financial Services LLC as a related person
Office movement
IAPD branch city; joins and departures in 12 months
OfficeAdvisorsJoinedLeftTeams outForming
Birmingham, Al · principal83161
Van Wert, Oh510
Grand Rapids, Mn400
Greenville, Sc410
Andover, Nj420
Clermont, Fl440
Decatur, In400
Louisville, Ky300
Crystal Lake, Il300
Morris, Mn300
Nashville, Tn300
Orefield, Pa300
Bluffton, In310
Akron, Oh200
Bozeman, Mt200
Franklin, Tn200
Kennewick, Wa200
Madisonville, Ky200
Maryville, Tn210
Myrtle Beach, Sc210
Offices
Schedule D 1.F, the 25 largest
  • Grand Rapids, MN4 employees
  • Greenville, SC3 employees
  • Van Wert, OH3 employees
  • Andover, NJ3 employees
  • Crystal Lake, IL2 employees
  • Decatur, IN2 employees
  • Toronto, Canada2 employees
  • Akron, OH2 employees
  • Kennewick, WA2 employees
  • Morris, MN2 employees
  • Nashville, TN2 employees
  • Selinsgrove, PA1 employees
  • , 1 employees
  • Beverly, MA1 employees
  • Bluffton, IN1 employees
  • Cordova, TN1 employees
  • Fort Wayne, IN1 employees
  • Houston, TX1 employees
  • Huntsville, AL1 employees
  • International Falls, MN1 employees
  • Laguna Niguel, CA1 employees
  • Myrtle Beach, SC1 employees
  • San Antonio, TX1 employees
ADV anomalies
7 against comparable advisers; where to look, not conclusions
  • control person changedChange between filings · filing Aug 14, 2026
    STOUDEMIRE, TOMONICA, MICHELLE (CHIEF COMPLIANCE OFFICER) appeared on Schedule A between the filings of 2022-08-12 and 2026-08-14
    peers: independent wealth managers, $1B to $5B (1,360)
  • control person changedChange between filings · filing Aug 14, 2026
    CLAUD, THOMAS, JAMES (CHIEF COMPLIANCE OFFICER) left Schedule A between the filings of 2022-08-12 and 2026-08-14
    peers: independent wealth managers, $1B to $5B (1,360)
  • client count surgeChange between filings · filing Apr 28, 2026
    individual and HNW clients (Item 5.D) moved from 2,983.0 to 5,128.0 (+72.0%) between the annual amendments of 2025-01-03 and 2026-04-28; the peer median change was +5.0% (1132 comparable advisers, 97.0th percentile of changes)
    peers: independent wealth managers, $1B to $5B (1,132) · 97% percentile
  • account count surgeChange between filings · filing Apr 28, 2026
    accounts (Item 5.F.2.f) moved from 7,877.0 to 16,009.0 (+103.0%) between the annual amendments of 2025-01-03 and 2026-04-28; the peer median change was +6.0% (1206 comparable advisers, 96.0th percentile of changes)
    peers: independent wealth managers, $1B to $5B (1,206) · 96% percentile
  • RAUM up 50 %Change between filings · filing Apr 28, 2026
    RAUM (Item 5.F) moved from $1,788,648,397 to $3,537,993,573 (+98.0%) between the annual amendments of 2025-01-03 and 2026-04-28; the peer median change was +17.0% (1297 comparable advisers, 98.0th percentile of changes)
    peers: independent wealth managers, $1B to $5B (1,297) · 98% percentile
  • employee count surgeChange between filings · filing Apr 28, 2026
    employees (Item 5.A) moved from 80.0 to 161.0 (+101.0%) between the annual amendments of 2025-01-03 and 2026-04-28; the peer median change was +4.0% (1050 comparable advisers, 99.0th percentile of changes)
    peers: independent wealth managers, $1B to $5B (1,050) · 99% percentile
  • advisor count surgeChange between filings · filing Apr 28, 2026
    advisory representatives (Item 5.B.3) moved from 42.0 to 76.0 (+81.0%) between the annual amendments of 2025-01-03 and 2026-04-28; the peer median change was 0.0% (999 comparable advisers, 99.0th percentile of changes)
    peers: independent wealth managers, $1B to $5B (999) · 99% percentile
What changed
consecutive filings, newest first
  • Accounts · 11,150 to 16,009
    Feb 6, 2026 to Mar 19, 2026
  • Advisory employees · 57 to 74
    Feb 6, 2026 to Mar 19, 2026
  • BD registered reps · 12 to 16
    Feb 6, 2026 to Mar 19, 2026
  • Charity clients · 43 to 45
    Feb 6, 2026 to Mar 19, 2026
  • Corporate clients · 22 to 36
    Feb 6, 2026 to Mar 19, 2026
  • HNW clients · 622 to 804
    Feb 6, 2026 to Mar 19, 2026
  • Individual clients · 3,435 to 4,324
    Feb 6, 2026 to Mar 19, 2026
  • Pension plan clients · 66 to 70
    Feb 6, 2026 to Mar 19, 2026
  • Assets in custody · $549M to $562M
    Feb 6, 2026 to Mar 19, 2026
  • Employees · 125 to 161
    Feb 6, 2026 to Mar 19, 2026
  • State-registered IARs · 61 to 76
    Feb 6, 2026 to Mar 19, 2026
  • Discretionary RAUM · $2.4B to $3.1B
    Feb 6, 2026 to Mar 19, 2026
  • HNW RAUM · $1.3B to $1.9B
    Feb 6, 2026 to Mar 19, 2026
  • Individual RAUM · $850M to $1.1B
    Feb 6, 2026 to Mar 19, 2026
  • Non-discretionary RAUM · $178M to $485M
    Feb 6, 2026 to Mar 19, 2026
  • Pension RAUM · $246M to $303M
    Feb 6, 2026 to Mar 19, 2026
  • RAUM · $2.6B to $3.5B
    Feb 6, 2026 to Mar 19, 2026
  • Other offices · 34 to 35
    Aug 13, 2025 to Oct 23, 2025
  • Financial planning clients · 251-500 to 251-500
    May 28, 2025 to Jun 6, 2025
  • Other offices · 33 to 34
    May 28, 2025 to Jun 6, 2025
  • Accounts · 7,877 to 11,150
    Jan 3, 2025 to May 1, 2025
  • Advisory employees · 39 to 57
    Jan 3, 2025 to May 1, 2025
  • Charity clients · 34 to 43
    Jan 3, 2025 to May 1, 2025
  • Corporate clients · 15 to 22
    Jan 3, 2025 to May 1, 2025
  • HNW clients · 399 to 622
    Jan 3, 2025 to May 1, 2025
  • Individual clients · 2,584 to 3,435
    Jan 3, 2025 to May 1, 2025
  • Pension plan clients · 65 to 66
    Jan 3, 2025 to May 1, 2025
  • Assets in custody · $321M to $549M
    Jan 3, 2025 to May 1, 2025
  • Employees · 80 to 125
    Jan 3, 2025 to May 1, 2025
  • Insurance-licensed employees · 3 to 8
    Jan 3, 2025 to May 1, 2025
  • State-registered IARs · 42 to 61
    Jan 3, 2025 to May 1, 2025
  • Other offices · 32 to 33
    Jan 3, 2025 to May 1, 2025
  • Discretionary RAUM · $1.7B to $2.4B
    Jan 3, 2025 to May 1, 2025
  • HNW RAUM · $782M to $1.3B
    Jan 3, 2025 to May 1, 2025
  • Individual RAUM · $633M to $850M
    Jan 3, 2025 to May 1, 2025
  • Non-discretionary RAUM · $102M to $178M
    Jan 3, 2025 to May 1, 2025
  • Pension RAUM · $212M to $246M
    Jan 3, 2025 to May 1, 2025
  • RAUM · $1.8B to $2.6B
    Jan 3, 2025 to May 1, 2025
  • Other offices · 31 to 32
    Oct 23, 2024 to Dec 3, 2024
  • Other offices · 30 to 31
    Sep 30, 2024 to Oct 23, 2024
Signals
32 dated events
  • Trina L Hanner left Oneascent Financial Services Llc for Salt Light Investing For The Good (registered 2026-04-08)
    Jul 1, 2026 · Advisor changed firm · fact
  • Thomas James Claud left Oneascent Financial Services Llc for Oneascent Wealth Management (registered 2022-04-26)
    Apr 27, 2026 · Advisor changed firm · fact
  • Nathan Aaron Cherry left Oneascent Financial Services Llc for Lpl Financial Llc (registered 2026-04-14)
    Apr 8, 2026 · Advisor changed firm · fact
  • Oneascent Financial Services Llc reported RAUM $3.5B, up 36% from $2.6B (2026-02-06 to 2026-03-19)
    Mar 19, 2026 · RAUM change · derived
  • Oneascent Financial Services Llc reported 76 state-registered advisory representatives, up from 61 (2026-02-06 to 2026-03-19)
    Mar 19, 2026 · Advisor headcount change · derived
  • 3 advisors left Stonex Advisors Inc. (Orefield, PA) for Oneascent Financial Services LLC within 7 days
    Jun 9, 2025 · Team lift-out · derived
  • 2 advisors left G. A. Repple & Company (Louisville, KY) for Oneascent Financial Services LLC on the same day
    May 15, 2025 · Team lift-out · derived
  • Joshua Darrin Mudse left Oneascent Financial Services Llc for Atlas (registered 2025-05-23)
    May 15, 2025 · Advisor changed firm · fact
  • Oneascent Financial Services Llc reported RAUM $2.6B, up 46% from $1.8B (2025-01-03 to 2025-05-01)
    May 1, 2025 · RAUM change · derived
  • Oneascent Financial Services Llc reported 61 state-registered advisory representatives, up from 42 (2025-01-03 to 2025-05-01)
    May 1, 2025 · Advisor headcount change · derived
  • James Bradford Stark left Oneascent Financial Services Llc for Impact Partnership Wealth, Llc (registered 2025-03-10)
    Jan 29, 2025 · Advisor changed firm · fact
  • 2 advisors left RBC Capital Markets, LLC (Bozeman, MT) for Oneascent Financial Services LLC on the same day
    Jan 27, 2025 · Team lift-out · derived
  • Benjamin D Weerts left Oneascent Financial Services Llc for Thrivent Investment Management Inc. (registered 2024-09-04)
    Aug 29, 2024 · Advisor changed firm · fact
  • Oneascent Financial Services Llc reported 42 state-registered advisory representatives, up from 27 (2024-01-19 to 2024-03-21)
    Mar 21, 2024 · Advisor headcount change · derived
  • Oneascent Financial Services Llc reported RAUM $1.8B, up 292% from $456.4M (2024-01-19 to 2024-03-21)
    Mar 21, 2024 · RAUM change · derived
  • 7 advisors left Gateway Wealth Partners, LLC (Appleton, WI) for Oneascent Financial Services LLC on the same day
    Sep 26, 2023 · Team lift-out · derived
  • Oneascent Financial Services Llc reported 24 offices beyond its principal office, up from 19 (2023-09-08 to 2023-09-22)
    Sep 22, 2023 · Office count change · derived
  • Daniel Erik Milks left Oneascent Financial Services Llc for Fiduciary Organization, Llc (registered 2024-11-13)
    Jul 3, 2023 · Advisor changed firm · fact
  • 2 advisors left Thrivent Investment Management Inc. (Fargo, ND) for Oneascent Financial Services LLC on the same day
    Jun 12, 2023 · Team lift-out · derived
  • 3 advisors left Thrivent Investment Management Inc. (Aitkin, MN) for Oneascent Financial Services LLC within 2 days
    Jun 12, 2023 · Team lift-out · derived
  • 2 advisors left Securities America Advisors, Inc. (Crystal Lake, IL) for Oneascent Financial Services LLC on the same day
    May 25, 2023 · Team lift-out · derived
  • Graham Robert Morris left Oneascent Financial Services Llc for Fiduciary Organization, Llc (registered 2025-03-25)
    Apr 21, 2023 · Advisor changed firm · fact
  • Emily Grace Scott left Oneascent Financial Services Llc for Core Planning (registered 2023-04-20)
    Mar 31, 2023 · Advisor changed firm · fact
  • 2 advisors left Woodmark Wealth Management, LLC (Greenville, SC) for Oneascent Financial Services LLC on the same day
    Oct 5, 2022 · Team lift-out · derived
  • James Thomas Claud (Chief Compliance Officer) appeared on Schedule A of Oneascent Financial Services Llc
    Aug 12, 2022 · Control person joined · fact
  • Cooper Ashleigh Swayze (Chief Compliance Officer) no longer on Schedule A of Oneascent Financial Services Llc (listed 2022-07-07, absent 2022-08-12)
    Aug 12, 2022 · Control person left · inference
  • Oneascent Financial Services Llc reported RAUM $385.4M, up 78% from $216.7M (2021-12-02 to 2022-03-31)
    Mar 31, 2022 · RAUM change · derived
  • Oneascent Financial Services Llc reported 20 state-registered advisory representatives, up from 10 (2021-12-02 to 2022-03-31)
    Mar 31, 2022 · Advisor headcount change · derived
  • Oneascent Financial Services Llc reported 10 state-registered advisory representatives, down from 20 (2021-03-19 to 2021-03-31)
    Mar 31, 2021 · Advisor headcount change · derived
  • Oneascent Financial Services Llc reported RAUM $216.7M, down 38% from $351.4M (2021-03-19 to 2021-03-31)
    Mar 31, 2021 · RAUM change · derived
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
How to reach
public business contact points only, each with its source
Firm profile
linkedin.com/company/72688099reportedpublic record, Form ADV, Sep 17, 2026
Firm profile
linkedin.com/company/66303643reportedpublic record, Form ADV, Sep 17, 2026
Website
oneascent.comreportedpublic record, Form ADV, Sep 17, 2026
Principal office phone
205-313-9142reportedpublic record, Form ADV, Aug 14, 2026
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Independent wealth managerderiveda rule over Items 5.D and 7.A
RAUM per advisor
$42.6Mderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026