DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Former SEC-registered adviser

Joyn Advisors, Inc.

Former SEC-registered adviserAtlanta, GeorgiaCRD 106725SEC 801-39720IAPD
Latest filing Nov 25, 2019
First filing on the tape Dec 8, 2011 · 18 filings
RAUM
$1.4B
reported, Item 5.F
Discretionary
100%
of RAUM
Private clients
94%
$1.3B individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
38
19 advisory (5.B.1)
Offices
0
beyond the principal office
Private funds
0
reported on Schedule D
History
18 filings and snapshots on the tape
RAUM$1.4B as of Apr 30, 2019
Mar 23, 2012$826M then
HNW client RAUM$1.2B as of Apr 30, 2019
Feb 23, 2018$1.2B then
State-registered IARs (5.B.3)18 as of Apr 30, 2019
Apr 26, 201324 then
Employees (5.A)38 as of Apr 30, 2019
Apr 26, 201346 then
Private funds: no history
RAUM -4.0% over the last fiscal year+6.0% a year over threeIARs 26 to 18
Practice profile
derived from the filing of Nov 25, 2019; every figure names its basis
RAUM per advisor
$76.9MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
44derivedindividual and HNW clients (5.D) over advisors
Average HNW client
$2.0MderivedHNW RAUM over HNW clients
Average account
$466,284derivedRAUM over accounts (5.F.2.f)
Discretionary
100%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
2.1derivedItem 5.A over advisors
Advisors per office
18.0derived1 offices incl. principal (1.F.5)
RAUM growth, one year
-4.0%derivedbetween the last two annual amendments
Advisor growth, one year
-31%derivedItem 5.B.3 between annual amendments
Client growth, one year
+44%derived
Compensation
fixed feesreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutions, selection of other advisersreportedItem 5.G
Custody
$113M, 304 clientsreportedItem 9.A
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • has custody of client cash or bank accounts (9.A.1.a)
  • has custody of client securities (9.A.1.b)
Where the RAUM sits
Form ADV Item 5.D, latest filing
  • High-net-worth individuals$1.2B89%
  • Corporations and businesses$78.6M5.7%
  • Individuals$71.7M5.2%
Individual clients
156reported
HNW clients
629reported
Pension plan clients
0reported
Charitable clients
0reported
Accounts
2,970reported
Financial planning clients
101-250reported
Wrap fee programs
noreported
Custody of client assets
$113M for 304 clientsreported
Compensation
fixedreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
Joined, latest
Every departureEvery arrival
Teams: two or more advisors moving together within fourteen days, from one state
    Teams outTeams in
    Private funds
    No private fund reported.
    Owners and control persons
    Schedule A and B, latest filing
    • Louis David Geller · Chief Executive Officercontrol
      since 01/2001 · owns less than 5%
    • Henry Matthew Geller · President & Chief Compliance Officercontrol
      since 01/2015 · owns less than 5%
    • Jonathan Marc Lewyn · Ceo, Strategic Liquidity Servicescontrol
      since 01/2015 · owns less than 5%
    • Louis David Geller · Shareholdercontrol
      since 01/2001 · owns 25% to 50% of Joyn, Inc.
    • Henry Matthew Geller · Shareholdercontrol
      since 01/2001 · owns 25% to 50% of Joyn, Inc.
    • Jonathan Marc Lewyn · Shareholdercontrol
      since 05/2006 · owns 25% to 50% of Joyn, Inc.
    Entity owners
    • Joyn, Inc. · Corporate Owner
      direct · owns 75% or more
    Related persons
    Schedule D 7.A
    • Joyn Atlanta, Inc.
      real estaten
    Offices
    Schedule D 1.F, the 25 largest
    No branch office listed.
    What changed
    consecutive filings, newest first
    • Accounts · 3,100 to 2,970
      Dec 12, 2018 to Apr 30, 2019
    • Advisory employees · 22 to 19
      Dec 12, 2018 to Apr 30, 2019
    • BD registered reps · 26 to 19
      Dec 12, 2018 to Apr 30, 2019
    • Charity clients · 32 to 0
      Dec 12, 2018 to Apr 30, 2019
    • Corporate clients · 21 to 26
      Dec 12, 2018 to Apr 30, 2019
    • HNW clients · 361 to 629
      Dec 12, 2018 to Apr 30, 2019
    • Individual clients · 183 to 156
      Dec 12, 2018 to Apr 30, 2019
    • Pension plan clients · 2 to 0
      Dec 12, 2018 to Apr 30, 2019
    • Assets in custody · $592M to $113M
      Dec 12, 2018 to Apr 30, 2019
    • Employees · 43 to 38
      Dec 12, 2018 to Apr 30, 2019
    • Insurance-licensed employees · 11 to 6
      Dec 12, 2018 to Apr 30, 2019
    • Financial planning clients · 251-500 to 101-250
      Dec 12, 2018 to Apr 30, 2019
    • State-registered IARs · 26 to 18
      Dec 12, 2018 to Apr 30, 2019
    • Discretionary RAUM · $1.4B to $1.4B
      Dec 12, 2018 to Apr 30, 2019
    • HNW RAUM · $1.2B to $1.2B
      Dec 12, 2018 to Apr 30, 2019
    • Individual RAUM · $89.2M to $71.7M
      Dec 12, 2018 to Apr 30, 2019
    • Non-discretionary RAUM · $6.4M to $1.7M
      Dec 12, 2018 to Apr 30, 2019
    • Pension RAUM · $1.7M to $0
      Dec 12, 2018 to Apr 30, 2019
    • RAUM · $1.4B to $1.4B
      Dec 12, 2018 to Apr 30, 2019
    • Accounts · 3,053 to 3,100
      Apr 27, 2017 to Feb 23, 2018
    • Advisory employees · 26 to 22
      Apr 27, 2017 to Feb 23, 2018
    • BD registered reps · 28 to 26
      Apr 27, 2017 to Feb 23, 2018
    • Charity clients · unset to 32.0
      Apr 27, 2017 to Feb 23, 2018
    • Corporate clients · unset to 21.0
      Apr 27, 2017 to Feb 23, 2018
    • HNW clients · unset to 361.0
      Apr 27, 2017 to Feb 23, 2018
    • Individual clients · unset to 183.0
      Apr 27, 2017 to Feb 23, 2018
    • Pension plan clients · unset to 2.0
      Apr 27, 2017 to Feb 23, 2018
    • Pooled vehicle clients · unset to 0.0
      Apr 27, 2017 to Feb 23, 2018
    • Assets in custody · $55.7M to $592M
      Apr 27, 2017 to Feb 23, 2018
    • Employees · 48 to 43
      Apr 27, 2017 to Feb 23, 2018
    • Financial planning clients · 101-250 to 251-500
      Apr 27, 2017 to Feb 23, 2018
    • Other offices · unset to 0.0
      Apr 27, 2017 to Feb 23, 2018
    • Discretionary RAUM · $1.3B to $1.4B
      Apr 27, 2017 to Feb 23, 2018
    • HNW RAUM · unset to 1211043827.0
      Apr 27, 2017 to Feb 23, 2018
    • Individual RAUM · unset to 89219992.0
      Apr 27, 2017 to Feb 23, 2018
    • Non-discretionary RAUM · $0 to $6.4M
      Apr 27, 2017 to Feb 23, 2018
    • Pension RAUM · unset to 1741475.0
      Apr 27, 2017 to Feb 23, 2018
    • Pooled vehicle RAUM · unset to 0.0
      Apr 27, 2017 to Feb 23, 2018
    • RAUM · $1.3B to $1.4B
      Apr 27, 2017 to Feb 23, 2018
    • Accounts · 3,239 to 3,053
      Dec 13, 2016 to Apr 27, 2017
    Signals
    No event on the tape.
    Across DFX
    shared identifiers only, never a name match
    No identifier-backed link to the venture, private equity, family office or sponsor graphs.
    Provenance
    Form ADV
    SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
    Advisors
    IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
    Class
    Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
    RAUM per advisor
    n/aderivedfirm RAUM over the IAPD count; not a book size
    Loaded
    Sep 14, 2026