DFX Intelligence

RIA Intelligence

Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.

Former SEC-registered adviser

Householder Group Financial Advisors, LLC

Former SEC-registered adviserScottsdale, ArizonaCRD 149564SEC 801-69981IAPD
Latest filing Aug 20, 2013
First filing on the tape Jan 5, 2012 · 10 filings
RAUM
$365M
reported, Item 5.F
Discretionary
46%
of RAUM
Private clients
0.0%
$0 individuals and HNW
Advisors
0
registered through the firm on IAPD
RAUM per advisor
n/a
derived; firm RAUM over IAPD count
Employees
53
49 advisory (5.B.1)
Offices
n/a
beyond the principal office
Private funds
0
reported on Schedule D
History
10 filings and snapshots on the tape
RAUM$305M as of Mar 28, 2013
Mar 29, 2012$218M then
HNW client RAUM: no history
State-registered IARs (5.B.3)41 as of Mar 28, 2013
Mar 29, 20120 then
Employees (5.A): 53
Private funds: no history
RAUM +67% over the last fiscal yearIARs 0 to 41
Practice profile
derived from the filing of Aug 20, 2013; every figure names its basis
RAUM per advisor
$8.9MderivedRAUM over IAPD advisors; not a book size
Clients per advisor
unknownderivedindividual and HNW clients (5.D) over advisors
Average HNW client
unknownderivedHNW RAUM over HNW clients
Average account
$157,473derivedRAUM over accounts (5.F.2.f)
Discretionary
46%derivedof RAUM
Institutional
0.0%derivedpensions, charities, corporations, government, insurance, banks, other advisers
Employees per advisor
1.3derivedItem 5.A over advisors
Advisors per office
5.9derived7 offices incl. principal (1.F.5)
RAUM growth, one year
+40%derivedbetween the last two annual amendments
Advisor growth, one year
unknownderivedItem 5.B.3 between annual amendments
Client growth, one year
unknownderived
Compensation
percentage of assets, hourly, fixed fees, otherreportedItem 5.E
Advisory activities
financial planning, portfolio management for individuals, portfolio management for businesses and institutions, pension consulting, selection of other advisers, publications, educational seminarsreportedItem 5.G
Ownership
no PE, bank or public-company owner found on Schedule Aderived
Advisor book size
not public; not estimatedreported
Also answered yes on Form ADV
  • buys or sells securities as principal to or from clients (8.A.2)
  • has discretionary authority over which securities are bought or sold (8.C.1)
  • receives research or other products from a broker-dealer, soft dollars (8.E)
  • compensates persons for client referrals (8.G.1)
  • compensates non-employees for client referrals (8.G.2)
Where the RAUM sits
Form ADV Item 5.D, latest filing
This filing has no Item 5.D breakdown (filings before 2017 reported ranges, not amounts).
Individual clients
n/areported
HNW clients
n/areported
Pension plan clients
n/areported
Charitable clients
n/areported
Accounts
2,318reported
Financial planning clients
26-50reported
Wrap fee programs
noreported
Custody of client assets
noreported
Compensation
% of AUM, fixed, hourlyreported
Class basis
absent from the latest SEC rosterderived
Advisors registered through the firm
0 on IAPD today, longest tenure first
No representative is registered through this CRD on IAPD.
Advisor movement
Left, latest
Joined, latest
Every departureEvery arrival
Private funds
No private fund reported.
Owners and control persons
Schedule A and B, latest filing
  • Scott Allen Householder · Chief Executive Officercontrol
    since 07/2009 · owns less than 5%
  • Davis Debra Householder · Ownercontrol
    since 02/2009 · owns 75% or more of Householding, LLC
  • Allen James Childress · Chief Compliance Officer
    since 08/2013 · owns less than 5%
  • Davis Debra Householder · Member
    since 06/1996 · owns F of Thg Inc.
Entity owners
  • Householding, LLC · Parent Company
    direct · owns 75% or more
  • Householder Group Financial Advisors, LLC · President
    indirect · owns 75% or more of Thg Inc.
  • Thg, Inc. · Holding Company
    direct · owns 10% to 25%
Related persons
Schedule D 7.A
  • Diane Johnson
    y
  • John Phillips
    investment advisery
  • Karen Day
    investment adviserinsurancey
  • Ralph Hardwick
    insurancey
Offices
Schedule D 1.F, the 25 largest
  • Albequerque, NM
  • Brea, CA
  • Edmonds, WA
  • Palmdale, CA
  • Raleigh, NC
  • Scottsdale, AZ
What changed
consecutive filings, newest first
  • Related adviser · false to true
    Apr 19, 2013 to Aug 5, 2013
  • Accounts · 2,011 to 2,318
    Mar 28, 2013 to Apr 19, 2013
  • Discretionary RAUM · $109M to $169M
    Mar 28, 2013 to Apr 19, 2013
  • RAUM · $305M to $365M
    Mar 28, 2013 to Apr 19, 2013
  • Accounts · 1,900 to 2,011
    Jan 16, 2013 to Mar 28, 2013
  • Discretionary RAUM · $64.5M to $109M
    Jan 16, 2013 to Mar 28, 2013
  • Non-discretionary RAUM · $154M to $196M
    Jan 16, 2013 to Mar 28, 2013
  • RAUM · $218M to $305M
    Jan 16, 2013 to Mar 28, 2013
  • Advisory employees · unset to 49.0
    Apr 3, 2012 to Jan 16, 2013
  • BD registered reps · unset to 49.0
    Apr 3, 2012 to Jan 16, 2013
  • Employees · unset to 53.0
    Apr 3, 2012 to Jan 16, 2013
  • State-registered IARs · 0 to 41
    Apr 3, 2012 to Jan 16, 2013
  • Accounts · 1,798 to 1,900
    Feb 14, 2012 to Mar 29, 2012
  • Discretionary RAUM · $81.2M to $64.5M
    Feb 14, 2012 to Mar 29, 2012
  • Non-discretionary RAUM · $180M to $154M
    Feb 14, 2012 to Mar 29, 2012
  • RAUM · $262M to $218M
    Feb 14, 2012 to Mar 29, 2012
Signals
No event on the tape.
Across DFX
shared identifiers only, never a name match
No identifier-backed link to the venture, private equity, family office or sponsor graphs.
Provenance
Form ADV
SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
Advisors
IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
Class
Former SEC-registered adviserderiveda rule over Items 5.D and 7.A
RAUM per advisor
n/aderivedfirm RAUM over the IAPD count; not a book size
Loaded
Sep 14, 2026