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RIA / WealthRegistered adviserbroker-dealer affiliated wealth managerSEC registeredRAUM 1b 10b

DIVERSIFY ADVISORY SERVICES, LLC

CRD 326060

SOUTH JORDAN, UT

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:cc40b148-4850-b9b3-f75c-9f253cfcc659

Data as of Sep 18, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 8:39 PM UTC and rebuilt at most every 15 minutes.

Relationships: 192
Dated events: 40
On other graphs: 0
Observed: Aug 2, 2023 to Sep 18, 2026
44 observations

Right now

2 signals name this record (all ria / wealth signals)

#1NewDerived metricRIA / WealthAdvisor Recruiting Intelligence

2 advisors left Diversify Advisory Services, LLC (South Jordan, UT) for Diversify Wealth Management, LLC on the same day

Dated 2026-08-28 (filing); first seen by DFX 2026-09-19.

Exposure: exposure unknown
Who this matters to: RIA aggregators, Advisor recruiters +2
Historical: not a measured predictor

DIVERSIFY WEALTH MANAGEMENT, LLC · destination firm

Advisor Recruiting IntelligenceAug 28, 2026 · seen 2 days ago

#2NewDerived metricRIA / WealthAdvisor Recruiting Intelligence

2 advisors left Commonwealth Financial Network (Rockland, MA) for Diversify Advisory Services, LLC on the same day

Dated 2026-09-14 (filing); first seen by DFX 2026-09-15.

Exposure: exposure unknown
Who this matters to: RIA aggregators, Advisor recruiters +2
Historical: not a measured predictor

DIVERSIFY ADVISORY SERVICES, LLC · destination firm

Advisor Recruiting IntelligenceSep 14, 2026 · seen 6 days ago

Across DFX

This entity has not been resolved onto another DFX graph by a shared identifier. A name match elsewhere would be a candidate, never an identity, and none is recorded.

Facts

fact = as filed or announced; derived = computed by DFX; estimate = a band, never a point

Firm class: broker-dealer affiliated wealth managerderivedprivate_client_share=0.94 fund_share=0.0 institutional_share=0.06 related_bd=true related_bank=false bd_reps=72.0
Regulatory AUM: $4.6BItem 5.F on the latest filing (2026-09-18); as reported, and an affiliate's assets may be counted again on its own filing
Discretionary RAUM: $4.0B
Private client RAUM: $4.4BderivedItem 5.D individuals plus high net worth individuals
Private client share: 94%derivedprivate client RAUM over total RAUM
Advisors on IAPD: 115
RAUM per advisor: $40.4Mderivedthe firm's RAUM over its IAPD headcount: a firm average, never a person's book
Employees: 206
Advisory employees: 110
Offices: 27Schedule D 1.F, beyond the principal office
Accounts: 12,951
Individual clients: 4,398
High net worth clients: 802
Custody, client assets: $607M
SEC number: 801-128675
CIK: 2021232
CRD: 326060
Filings on the tape: 44
First filed: Aug 2, 2023
Latest filed: Sep 18, 2026
Organised: Limited Liability Company, UT
Website: providencewealthadv.com

Advisors on IAPD

current investment adviser representatives on the IAPD individual feed, longest tenure first; showing 25 of 113

Advisor	Designations	Branch	Years here	In industry	Prior firms	Dual registered
MICHAEL JOHN WESTERMAN	n/a	Owasso, OK \| SOUTH JORDAN, UT	11	31	3	no
CRAIG ROBERT WATANABE	Certified Financial Planner	LA CANADA, CA \| SOUTH JORDAN, UT	3	40	7	yes
MARTIN SAM WASSER	n/a	SOUTH JORDAN, UT	3	35	3	yes
Cole D Tyler Einerson	n/a	SOUTH JORDAN, UT	3	10	3	yes
HYUNG JIN KIM	Certified Financial Planner	LOS ANGELES, CA \| SOUTH JORDAN, UT	3	21	3	no
LEON CHANG SOO KIM	n/a	SOUTH JORDAN, UT \| LOS ANGELES, CA	3	10	3	no
Richard Kim	n/a	SOUTH JORDAN, UT \| LOS ANGELES, CA	3	11	1	yes
ERIC JOSEPH VOEGELI	n/a	SOUTH JORDAN, UT \| Parrish, FL	3	28	4	yes
CHARLES ELMER SORENSEN	n/a	LOGAN, UT \| SOUTH JORDAN, UT	3	27	7	yes
DANIEL JAMES LUKE	Certified Financial Planner	SOUTH JORDAN, UT	3	25	4	yes
RYAN OMER SMITH	n/a	SOUTH JORDAN, UT	3	22	5	yes
DAVID JAY WRIGLEY	Chartered Financial Analyst	SOUTH JORDAN, UT	3	21	1	no
DAVID RYAN LAGA	n/a	SOUTH JORDAN, UT	3	20	n/a	yes
JASON ANDERSON	n/a	SOUTH JORDAN, UT	3	15	2	yes
JOHN BRADLEY ANDERSON	n/a	SOUTH JORDAN, UT	3	14	n/a	yes
Daniel Allan Teague	n/a	SOUTH JORDAN, UT	3	13	6	no
LAURA ELIZABETH BALBACK	n/a	SOUTH JORDAN, UT \| LEWES, DE	2	14	3	no
David J Ali	n/a	SOUTH JORDAN, UT \| LEWES, DE	2	10	2	no
Charles Chadwick Campbell	n/a	SOUTH JORDAN, UT \| LEWES, DE	2	28	2	no
JOSEPH ALBERT GHABOUR	n/a	SOUTH JORDAN, UT \| LEWES, DE	2	24	4	no
Eddie Ghabour	n/a	SOUTH JORDAN, UT \| LEWES, DE	2	28	4	no
Barry William Wong	Certified Financial Planner	SOUTH JORDAN, UT \| Santa Rosa, CA	2	29	1	yes
MICHAEL THOMAS REDMOND	n/a	LEWES, DE \| SOUTH JORDAN, UT	2	27	4	no
ANTHONY ANGELO CIPOLLA	n/a	SOUTH JORDAN, UT \| Santa Rosa, CA	2	24	2	yes
MATTHEW GAGE HUNSTOCK	Certified Financial Planner	Santa Rosa, CA \| SOUTH JORDAN, UT	2	21	5	yes

Owners and control persons

Schedule A and B as filed; ownership codes are the form's bands (NA under 5%, A 5 to 10%, B 10 to 25%, C 25 to 50%, D 50 to 75%, E over 75%); people are listed as filed and never merged by name

Owner	Title	Ownership code	Control person	Acquired	First seen	Last seen
ANDERSON, JASON	Cco	Na	yes	03/2024	Sep 11, 2026	Sep 11, 2026
ANDERSON, JOHN, BRADLEY	Coo	Na	yes	07/2023	Sep 11, 2026	Sep 11, 2026
FALCON PARK CAPITAL, LLC	LIMITED LIABILITY COMPANY	E	yes	07/2019	Sep 11, 2026	Sep 11, 2026
SMITH, RYAN, OMER	President	B	yes	01/2013	Sep 11, 2026	Sep 11, 2026
Armstrong, Bryant	Cfo	Na	no	01/2024	Sep 11, 2026	Sep 11, 2026
WRIGLEY, DAVID, JAY	CHIEF INVESTMENT OFFICER	Na	no	01/2024	Sep 11, 2026	Sep 11, 2026
POWELL, JANICE, MARIE	Cco	Na	no	07/2023	Aug 2, 2023	Oct 28, 2024

Affiliates (Item 7.A)

as filed on Item 7.A; a related person with a CRD on the graph links to its own page

Related person	Type	Class on the graph	Its RAUM	Control	Common control	State
DIVERSIFY WEALTH MANAGEMENT, LLC	n/a	Independent wealth	$4.1B	N	yes	n/a
DFPG INSURANCE	n/a	n/a	n/a	Y	yes	n/a
DFPG INVESTMENTS, LLC	n/a	Former SEC adviser	n/a	Y	yes	n/a
DIVERSIFY INSURANCE, INC.	n/a	n/a	n/a	N	yes	n/a
WADE READ CAPITAL, LLC	n/a	n/a	n/a	Y	yes	n/a

Offices

Schedule D 1.F offices beyond the principal office; street addresses are not published; showing 30 of 31

City	State	Country	Employees	Also broker-dealer
Sandy	Ut	United States	7	yes
SAN JOSE	CA	United States	6	yes
Honolulu	Hi	United States	6	yes
Thatcher	Az	United States	3	yes
LOS ANGELES	CA	United States	3	no
Lewes	De	United States	3	no
Orem	Ut	United States	3	yes
NEWPORT BEACH	CA	United States	2	yes
Orange	CA	United States	2	yes
RANCHO SANTA FE	CA	United States	2	yes
SANTA ROSA	CA	United States	2	no
Dover	De	United States	2	no
Bethlehem	Pa	United States	2	yes
SALT LAKE CITY	Ut	United States	2	yes
Kirkland	Wa	United States	2	no
Decatur	Al	United States	1	yes
Irvine	CA	United States	1	no
LAGUNA NIGUEL	CA	United States	1	yes
MANHATTAN BEACH	CA	United States	1	no
Windsor	Co	United States	1	yes
Hilo	Hi	United States	1	yes
Pocatello	Id	United States	1	yes
Medford	Or	United States	1	yes
Greenville	Sc	United States	1	yes
Dallas	TX	United States	1	yes
Logan	Ut	United States	1	yes
n/a	n/a	n/a	1	no
n/a	n/a	n/a	1	yes
n/a	n/a	n/a	1	yes
n/a	n/a	n/a	1	yes

Regulatory AUM by fiscal year

annual amendments (and the roster's annual snapshot) as filed; where a year was amended twice the later filing draws the line; showing 3 of 6

Fiscal year	Filed	RAUM	Discretionary	Employees	Advisory staff	Offices	Private funds	Fund GAV
2025	Apr 3, 2026	$4.6B	$4.0B	206	110	27	n/a	n/a
2024	Mar 31, 2025	$3.2B	$3.2B	171	94	27	n/a	n/a
2023	Mar 29, 2024	$2.9B	$2.8B	156	87	27	n/a	n/a

Advisor flows

derived: registrations beginning and ending at this CRD on IAPD, bulk corporate re-registrations excluded; the rate is departures over IAPD headcount

Joined, 12m	Left, 12m	Net, 12m	Departure rate, 12m	Joined, 90d	Left, 90d	Left, no destination yet	Joined, 36m	Left, 36m
14	6	8	5.2%	5	4	0	103	42

Growth

derived from consecutive annual filings; RAUM as reported

Latest fiscal year	RAUM	A year earlier	1y change	Three years earlier	3y CAGR	Employees	A year earlier	Offices	A year earlier
2025	$4.6B	$3.2B	45.0%	n/a	n/a	206	171	27	27

Teams out

two or more advisors whose registrations ended here and began at one firm together: a fact of two dates, not a prediction

Other firm	Advisors	First left	Last joined	From	Kind	Move type	Share of firm
DIVERSIFY WEALTH MANAGEMENT, LLC	2	Aug 28, 2026	Aug 28, 2026	SOUTH JORDAN, UT	Team lift out	Ibd to RIA	1.8%
DIVERSIFY WEALTH MANAGEMENT, LLC	11	Mar 11, 2025	Mar 14, 2025	SOUTH JORDAN, UT	Team lift out	Ibd to RIA	10.7%
SUMMIT GLOBAL INVESTMENTS, LLC	2	Nov 12, 2024	Nov 20, 2024	THATCHER, AZ	Team lift out	Ibd to RIA	2.0%
SUMMIT GLOBAL INVESTMENTS, LLC	2	Nov 12, 2024	Nov 13, 2024	LEHI, UT	Team lift out	Ibd to RIA	2.0%
AMERIPRISE FINANCIAL SERVICES, LLC	2	Sep 27, 2024	Sep 30, 2024	BETHLEHEM, PA	Team lift out	Ibd to ibd	1.9%

Teams in

teams that arrived here from one firm together

Other firm	Advisors	First left	Last joined	From	Kind	Move type	Share of firm
COMMONWEALTH FINANCIAL NETWORK	2	Sep 14, 2026	Sep 14, 2026	ROCKLAND, MA	Team lift out	Ibd to ibd	0.1%
EAGLE STRATEGIES LLC	5	Nov 4, 2025	Oct 27, 2025	BURLINGTON, MA	Team lift out	Ibd to ibd	0.2%
COMMONWEALTH FINANCIAL NETWORK	2	Aug 15, 2025	Sep 3, 2025	DUXBURY, MA	Team lift out	Ibd to ibd	0.1%
AMERIPRISE FINANCIAL SERVICES, LLC	8	May 30, 2025	Jun 9, 2025	SANDY, UT	Team lift out	Ibd to ibd	0.1%
DIVERSIFY WEALTH MANAGEMENT LLC	3	Jul 17, 2024	Feb 5, 2024	OREM, UT	Team lift out	RIA to ibd	13.0%
DFPG INVESTMENTS, LLC	6	Feb 8, 2024	Jan 12, 2024	SANDY, UT	Firm absorbed	RIA to ibd	75.0%
DFPG INVESTMENTS, LLC	2	Dec 31, 2023	Dec 8, 2023	BETHLEHEM, PA	Team lift out	RIA to ibd	5.9%
DFPG INVESTMENTS, LLC	17	Dec 31, 2023	Jan 1, 2025	SANDY, UT	Firm absorbed	RIA to ibd	50.0%
DFPG INVESTMENTS, LLC	5	Dec 22, 2023	Dec 22, 2023	SANTA ROSA, CA	Team lift out	RIA to ibd	14.3%
OSAIC WEALTH, INC.	5	Nov 21, 2023	Aug 7, 2024	HONOLULU, HI	Team lift out	Ibd to ibd	0.2%
WELLS FARGO ADVISORS	2	Nov 3, 2022	Oct 3, 2023	SANTA ROSA, CA	Team lift out	Wirehouse to ibd	0.0%
HORNOR, TOWNSEND & KENT, LLC	3	Oct 27, 2022	Dec 19, 2023	CONSHOHOCKEN, PA	Team lift out	Ibd to ibd	0.8%
CROWN CAPITAL SECURITIES, L.P.	2	Mar 9, 2020	Dec 19, 2023	ORANGE, CA	Team lift out	RIA to ibd	1.6%
AMERICAN FINANCIAL NETWORK ADVISORY SERVICES, LLC	2	Jun 25, 2018	Sep 5, 2023	LOS ANGELES, CA	Team lift out	RIA to ibd	40.0%
FIRST ALLIED ADVISORY SERVICES, INC.	7	Dec 21, 2015	Jan 1, 2025	SAN JOSE, CA	Team lift out	Other	1.4%
DIVERSIFY WEALTH MANAGEMENT, INC.	3	Nov 16, 2015	Dec 19, 2023	SOUTH JORDAN, UT	Firm absorbed	Other	50.0%

Relationships

showing 80 of 192

Affiliated with (5)

→ DFPG INVESTMENTS, LLCRegistered adviserother investment adviser, broker-dealer, control, common control
factForm ADV
→ DIVERSIFY WEALTH MANAGEMENT, LLCRegistered adviserother investment adviser, common control
factForm ADV
← DIVERSIFY WEALTH MANAGEMENT, LLCRegistered adviserother investment adviser, common control
factForm ADV
← DIVERSIFY WEALTH MANAGEMENT LLCRegistered adviserother investment adviser, common control
factForm ADV
← DFPG INVESTMENTS, LLCRegistered adviserother investment adviser, common control
factForm ADV

Registered with (75)

← Monica Rosalind AkbarAdvisorregistration: current employment
Sep 8, 2026 to presentfactForm ADV
← ROBERT LOPORTOAdvisorregistration: current employment
Aug 28, 2026 to presentfactForm ADV
← Chan Young LeeAdvisorregistration: current employment
Jul 23, 2026 to presentfactForm ADV
← LEO ROTMANAdvisorregistration: current employment
Jul 20, 2026 to presentfactForm ADV
← Jackson Robert RotondoAdvisorregistration: current employment
Jul 20, 2026 to presentfactForm ADV
← Christine VuAdvisorregistration: current employment
Jul 16, 2026 to presentfactForm ADV
← MICHAEL DAVID CHARLESAdvisorregistration: current employment
Jul 15, 2026 to presentfactForm ADV
← MICHAEL RICHARD HOSTICKAdvisorregistration: current employment
Jul 15, 2026 to presentfactForm ADV
← GRACE PARKAdvisorregistration: current employment
Jun 17, 2026 to presentfactForm ADV
← Ruben E VilorioAdvisorregistration: current employment
Jan 26, 2026 to presentfactForm ADV
← URBAN WALTER ADAMSAdvisorregistration: current employment
Jan 2, 2026 to presentfactForm ADV
← Zachary Dean AhlmerAdvisorregistration: current employment
Nov 12, 2025 to presentfactForm ADV
← BENJAMIN AUSTIN HARDINGAdvisorregistration: current employment
Oct 27, 2025 to presentfactForm ADV
← KIMBERLY ANN HARDINGAdvisorregistration: current employment
Oct 27, 2025 to presentfactForm ADV
← MATTHEW ANGELAdvisorregistration: current employment
Oct 27, 2025 to presentfactForm ADV
← ROBERT DOHERTYAdvisorregistration: current employment
Oct 27, 2025 to presentfactForm ADV
← CHRISTOPHER MICHAEL DONOVANAdvisorregistration: current employment
Oct 27, 2025 to presentfactForm ADV
← BENJAMIN KEVIN CHAPPELLAdvisorregistration: current employment
Oct 15, 2025 to presentfactForm ADV
← Jordan Layne EyreAdvisorregistration: current employment
Oct 14, 2025 to presentfactForm ADV
← KEVIN PATRICK O'SULLIVANAdvisorregistration: current employment
Sep 3, 2025 to presentfactForm ADV
← MARCUS ALLAN PAPAJOHNAdvisorregistration: current employment
Aug 25, 2025 to presentfactForm ADV
← STEPHEN ARCHER WILLIAMSAdvisorregistration: current employment
Jun 9, 2025 to presentfactForm ADV
← CHALISE RASHAE WESTENSKOWAdvisorregistration: current employment
Jun 9, 2025 to presentfactForm ADV
← TRAVIS LYNN KELLAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← Michelle VuksinickAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← JASON LYNN COLLIERAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← Blair James PerryAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← STEPHEN F TATEAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← Tiffany Nichole MounteerAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
← Jeremy VidaicAdvisorregistration: current employment
Jun 3, 2025 to presentfactForm ADV
and 45 more

Dated events

2 bookkeeping events (roster, classification and holdings changes) folded below

Occurred
Sep 18, 2026
Advisor departed, no destination yet
Jeremy Wishawn Ford no longer registered at Diversify Advisory Services, LLC; no later IA registration on IAPD
Form ADVobserved 2 days ago
Occurred
Sep 14, 2026
Team lift-out
2 advisors left Commonwealth Financial Network (Rockland, MA) for Diversify Advisory Services, LLC on the same day
Form ADVobserved 6 days ago
2 advisors
Occurred
Aug 28, 2026
Team lift-out
2 advisors left Diversify Advisory Services, LLC (South Jordan, UT) for Diversify Wealth Management, LLC on the same day
Form ADVobserved 2 days ago
2 advisors
Occurred
Aug 28, 2026
Advisor changed firm
William Carroll Parente left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2026-06-30)
Form ADVobserved 6 days ago
Occurred
Aug 28, 2026
Advisor changed firm
Adilene Calixtro left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2026-08-28)
Form ADVobserved 6 days ago
Occurred
Aug 28, 2026
Advisor changed firm
Lauren Parente Stapleton left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2026-05-15)
Form ADVobserved 6 days ago
Occurred
Jul 22, 2026
Advisor changed firm
Daniel Gerald Gomez left Diversify Advisory Services, Llc for Lone Peak Advisers (registered 2026-07-28)
Form ADVobserved 6 days ago
Occurred
Apr 6, 2026
Advisor changed firm
Ryan Anthony Edde left Diversify Advisory Services, Llc for Concorde Asset Management, Llc (registered 2026-05-19)
Form ADVobserved 6 days ago
Occurred
Mar 18, 2026
Regulatory AUM changed
Diversify Advisory Services, Llc reported RAUM $4.6B, up 45% from $3.2B (2026-01-02 to 2026-03-18)
Form ADVobserved 6 days ago
$1.4B
Occurred
Jan 29, 2026
Advisor changed firm
Brooke Demasters left Diversify Advisory Services, Llc for Northwestern Mutual Investment Services,Llc (registered 2026-03-26)
Form ADVobserved 6 days ago
Occurred
Nov 4, 2025
Team lift-out
5 advisors left Eagle Strategies LLC (Burlington, MA) for Diversify Advisory Services, LLC a day apart
Form ADVobserved 6 days ago
5 advisors
Occurred
Aug 15, 2025
Team lift-out
2 advisors left Commonwealth Financial Network (Duxbury, MA) for Diversify Advisory Services, LLC on the same day
Form ADVobserved 6 days ago
2 advisors
Occurred
May 30, 2025
Team lift-out
8 advisors left Ameriprise Financial Services, LLC (Sandy, UT) for Diversify Advisory Services, LLC within 5 days
Form ADVobserved 6 days ago
8 advisors
Occurred
Apr 30, 2025
Advisor changed firm
John H Kim left Diversify Advisory Services, Llc for Shiraishi Financial Group Advisors (registered 2025-05-01)
Form ADVobserved 6 days ago
Occurred
Apr 30, 2025
Advisor changed firm
Bryan Sonderby left Diversify Advisory Services, Llc for Dark Horse Advisors Llc (registered 2026-01-07)
Form ADVobserved 6 days ago
Occurred
Apr 29, 2025
Advisor departed, no destination yet
John Edward Levee no longer registered at Diversify Advisory Services, Llc; no later IA registration on IAPD
Form ADVobserved 6 days ago
Occurred
Apr 29, 2025
Advisor departed, no destination yet
Christopher Kingsley Larochelle no longer registered at Diversify Advisory Services, Llc; no later IA registration on IAPD
Form ADVobserved 6 days ago
Occurred
Apr 29, 2025
Advisor departed, no destination yet
Derek Brandt Levee no longer registered at Diversify Advisory Services, Llc; no later IA registration on IAPD
Form ADVobserved 6 days ago
Occurred
Apr 9, 2025
Advisor changed firm
Michael Mccabe left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-04-10)
Form ADVobserved 6 days ago
Occurred
Mar 21, 2025
Advisor changed firm
Janice Marie Powell left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-02-22)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Robin Leon Andersen left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-03-14)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Tyler Haskell left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-03-14)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Peter R Burnham left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-12-11)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Krista B Baker left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-27)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Matthew Cordery Rigby left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-27)
Form ADVobserved 6 days ago
Occurred
Mar 13, 2025
Advisor changed firm
Sara Ellen Hadad-Dembs left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-03-13)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Team lift-out
13 advisors left Diversify Advisory Services, LLC (South Jordan, UT) for Diversify Wealth Management, LLC within 10 days
Form ADVobserved 6 days ago
13 advisors
Occurred
Mar 11, 2025
Advisor changed firm
Ruben E Vilorio left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-04)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Todd Hills left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-04)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Jenifer Lalane Connors left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-04)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Kye Daniel Moser left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-27)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Christopher Lynn Cook left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-27)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Tyler James Fagergren left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-04)
Form ADVobserved 6 days ago
Occurred
Mar 11, 2025
Advisor changed firm
Colton Austin Jensen left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2024-03-27)
Form ADVobserved 6 days ago
Occurred
Feb 18, 2025
Advisor changed firm
Jason Kiyosaki left Diversify Advisory Services, Llc for Ameriprise Financial Services, Llc (registered 2026-03-10)
Form ADVobserved 6 days ago
Occurred
Jan 31, 2025
Advisor changed firm
Adilene Calixtro left Diversify Advisory Services, Llc for Sonoma Allocations (registered 2025-08-21)
Form ADVobserved 6 days ago
Occurred
Jan 7, 2025
Advisor changed firm
Joseph Richards Broadbent left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-01-07)
Form ADVobserved 6 days ago
Occurred
Jan 2, 2025
Advisor changed firm
Gary Curtis Warnica left Diversify Advisory Services, Llc for Diversify Wealth Management, Llc (registered 2025-01-07)
Form ADVobserved 6 days ago

Show 2 bookkeeping events

Occurred
Sep 18, 2026
Jennifer Lynn Goddard added a NH registration at Diversify Advisory Services, Llc
Occurred
Sep 14, 2026
Jennifer Lynn Goddard added a MA registration at Diversify Advisory Services, Llc

Provenance

Graph: RIA / Wealth Management
Canonical id: dfx:ria:cc40b148-4850-b9b3-f75c-9f253cfcc659
First observed: Aug 2, 2023
Last observed: Sep 18, 2026 3 days ago
Source families: Federal regulator filings
3 registered feeds stand behind this record; each fact above carries its own dates and, where the publisher serves one, its document.
Resolution: Identity across graphs by shared identifier (CRD, CIK, EIN, ADV fund id, individual CRD) or citation; a name match is shown as a candidate and never merged.

DIVERSIFY ADVISORY SERVICES, LLC

CRD 326060

SOUTH JORDAN, UT

This is the graph view. The full profile, with its team, deals and sources, is on RIA / Wealth Management.Open the full profile →

Search this name across graphsid dfx:ria:cc40b148-4850-b9b3-f75c-9f253cfcc659

Data as of Sep 18, 2026 (this record's last observation) from federal regulator filings. Page built Sep 21, 2026, 8:39 PM UTC and rebuilt at most every 15 minutes.

Advisor

Designations

Branch

Years here

In industry

Prior firms

Dual registered

MICHAEL JOHN WESTERMAN

n/a

Owasso, OK | SOUTH JORDAN, UT

CRAIG ROBERT WATANABE

Certified Financial Planner

LA CANADA, CA | SOUTH JORDAN, UT

yes

MARTIN SAM WASSER

n/a

SOUTH JORDAN, UT

yes

Cole D Tyler Einerson

n/a

SOUTH JORDAN, UT

yes

HYUNG JIN KIM

Certified Financial Planner

LOS ANGELES, CA | SOUTH JORDAN, UT

LEON CHANG SOO KIM

n/a

SOUTH JORDAN, UT | LOS ANGELES, CA

Richard Kim

n/a

SOUTH JORDAN, UT | LOS ANGELES, CA

yes

ERIC JOSEPH VOEGELI

n/a

SOUTH JORDAN, UT | Parrish, FL

yes

CHARLES ELMER SORENSEN

n/a

LOGAN, UT | SOUTH JORDAN, UT

yes

DANIEL JAMES LUKE

Certified Financial Planner

SOUTH JORDAN, UT

yes

RYAN OMER SMITH

n/a

SOUTH JORDAN, UT

yes

DAVID JAY WRIGLEY

Chartered Financial Analyst

SOUTH JORDAN, UT

DAVID RYAN LAGA

n/a

SOUTH JORDAN, UT

n/a

yes

JASON ANDERSON

n/a

SOUTH JORDAN, UT

yes

JOHN BRADLEY ANDERSON

n/a

SOUTH JORDAN, UT

n/a

yes

Daniel Allan Teague

n/a

SOUTH JORDAN, UT

LAURA ELIZABETH BALBACK

n/a

SOUTH JORDAN, UT | LEWES, DE

David J Ali

n/a

SOUTH JORDAN, UT | LEWES, DE

Charles Chadwick Campbell

n/a

SOUTH JORDAN, UT | LEWES, DE

JOSEPH ALBERT GHABOUR

n/a

SOUTH JORDAN, UT | LEWES, DE

Eddie Ghabour

n/a

SOUTH JORDAN, UT | LEWES, DE

Barry William Wong

Certified Financial Planner

SOUTH JORDAN, UT | Santa Rosa, CA

yes

MICHAEL THOMAS REDMOND

n/a

LEWES, DE | SOUTH JORDAN, UT

ANTHONY ANGELO CIPOLLA

n/a

SOUTH JORDAN, UT | Santa Rosa, CA

yes

MATTHEW GAGE HUNSTOCK

Certified Financial Planner

Santa Rosa, CA | SOUTH JORDAN, UT

yes

Owner

Title

Ownership code

Control person

Acquired

First seen

Last seen

ANDERSON, JASON

Cco

yes

03/2024

Sep 11, 2026

ANDERSON, JOHN, BRADLEY

Coo

yes

07/2023

Sep 11, 2026

FALCON PARK CAPITAL, LLC

LIMITED LIABILITY COMPANY

yes

07/2019

Sep 11, 2026

SMITH, RYAN, OMER

President

yes

01/2013

Sep 11, 2026

Armstrong, Bryant

Cfo

01/2024

Sep 11, 2026

WRIGLEY, DAVID, JAY

CHIEF INVESTMENT OFFICER

01/2024

Sep 11, 2026

POWELL, JANICE, MARIE

Cco

07/2023

Aug 2, 2023

Oct 28, 2024

Related person

Type

Class on the graph

Its RAUM

Control

Common control

State

DIVERSIFY WEALTH MANAGEMENT, LLC

n/a

Independent wealth

$4.1B

yes

n/a

DFPG INSURANCE

n/a

yes

n/a

DFPG INVESTMENTS, LLC

n/a

Former SEC adviser

n/a

yes

n/a

DIVERSIFY INSURANCE, INC.

n/a

yes

n/a

WADE READ CAPITAL, LLC

n/a

yes

n/a

City

State

Country

Employees

Also broker-dealer

Sandy

United States

yes

SAN JOSE

United States

yes

Honolulu

United States

yes

Thatcher

United States

yes

LOS ANGELES

United States

Lewes

United States

Orem

United States

yes

NEWPORT BEACH

United States

yes

Orange

United States

yes

RANCHO SANTA FE

United States

yes

SANTA ROSA

United States

Dover

United States

Bethlehem

United States

yes

SALT LAKE CITY

United States

yes

Kirkland

United States

Decatur

United States

yes

Irvine

United States

LAGUNA NIGUEL

United States

yes

MANHATTAN BEACH

United States

Windsor

United States

yes

Hilo

United States

yes

Pocatello

United States

yes

Medford

United States

yes

Greenville

United States

yes

Dallas

United States

yes

Logan

United States

yes

n/a

yes

n/a

yes

n/a

yes

Fiscal year

Filed

RAUM

Discretionary

Employees

Advisory staff

Offices

Private funds

Fund GAV

2025

Apr 3, 2026

$4.6B

$4.0B

206

110

n/a

2024

Mar 31, 2025

$3.2B

171

n/a

2023

Mar 29, 2024

$2.9B

$2.8B

156

n/a

Joined, 12m

Left, 12m

Net, 12m

Departure rate, 12m

Joined, 90d

Left, 90d

Left, no destination yet

Joined, 36m

Left, 36m

5.2%

103

Latest fiscal year

RAUM

A year earlier

1y change

Three years earlier

3y CAGR

Employees

A year earlier

Offices

A year earlier

2025

$4.6B

$3.2B

45.0%

n/a

206

171

Other firm

Advisors

First left

Last joined

From

Kind

Move type

Share of firm

DIVERSIFY WEALTH MANAGEMENT, LLC

Aug 28, 2026

SOUTH JORDAN, UT

Team lift out

Ibd to RIA

1.8%

DIVERSIFY WEALTH MANAGEMENT, LLC

Mar 11, 2025

Mar 14, 2025

SOUTH JORDAN, UT

Team lift out

Ibd to RIA

10.7%

SUMMIT GLOBAL INVESTMENTS, LLC

Nov 12, 2024

Nov 20, 2024

THATCHER, AZ

Team lift out

Ibd to RIA

2.0%

SUMMIT GLOBAL INVESTMENTS, LLC

Nov 12, 2024

Nov 13, 2024

LEHI, UT

Team lift out

Ibd to RIA

2.0%

AMERIPRISE FINANCIAL SERVICES, LLC

Sep 27, 2024

Sep 30, 2024

BETHLEHEM, PA

Team lift out

Ibd to ibd

1.9%

Other firm

Advisors

First left

Last joined

From

Kind

Move type

Share of firm

COMMONWEALTH FINANCIAL NETWORK

Sep 14, 2026

ROCKLAND, MA

Team lift out

Ibd to ibd

0.1%

EAGLE STRATEGIES LLC

Nov 4, 2025

Oct 27, 2025

BURLINGTON, MA

Team lift out

Ibd to ibd

0.2%

COMMONWEALTH FINANCIAL NETWORK

Aug 15, 2025

Sep 3, 2025

DUXBURY, MA

Team lift out

Ibd to ibd

0.1%

AMERIPRISE FINANCIAL SERVICES, LLC

May 30, 2025

Jun 9, 2025

SANDY, UT

Team lift out

Ibd to ibd

0.1%

DIVERSIFY WEALTH MANAGEMENT LLC

Jul 17, 2024

Feb 5, 2024

OREM, UT

Team lift out

RIA to ibd

13.0%

DFPG INVESTMENTS, LLC

Feb 8, 2024

Jan 12, 2024

SANDY, UT

Firm absorbed

RIA to ibd

75.0%

DFPG INVESTMENTS, LLC

Dec 31, 2023

Dec 8, 2023

BETHLEHEM, PA

Team lift out

RIA to ibd

5.9%

DFPG INVESTMENTS, LLC

Dec 31, 2023

Jan 1, 2025

SANDY, UT

Firm absorbed

RIA to ibd

50.0%

DFPG INVESTMENTS, LLC

Dec 22, 2023

SANTA ROSA, CA

Team lift out

RIA to ibd

14.3%

OSAIC WEALTH, INC.

Nov 21, 2023

Aug 7, 2024

HONOLULU, HI

Team lift out

Ibd to ibd

0.2%

WELLS FARGO ADVISORS

Nov 3, 2022

Oct 3, 2023

SANTA ROSA, CA

Team lift out

Wirehouse to ibd

0.0%

HORNOR, TOWNSEND & KENT, LLC

Oct 27, 2022

Dec 19, 2023

CONSHOHOCKEN, PA

Team lift out

Ibd to ibd

0.8%

CROWN CAPITAL SECURITIES, L.P.

Mar 9, 2020

Dec 19, 2023

ORANGE, CA

Team lift out

RIA to ibd

1.6%

AMERICAN FINANCIAL NETWORK ADVISORY SERVICES, LLC

Jun 25, 2018

Sep 5, 2023

LOS ANGELES, CA

Team lift out

RIA to ibd

40.0%

FIRST ALLIED ADVISORY SERVICES, INC.

Dec 21, 2015

Jan 1, 2025

SAN JOSE, CA

Team lift out

Other

1.4%

DIVERSIFY WEALTH MANAGEMENT, INC.

Nov 16, 2015

Dec 19, 2023

SOUTH JORDAN, UT

Firm absorbed

Other

50.0%