DFX Intelligence
RIA Intelligence
Registered investment advisers, the advisors registered through them, the capital they report, the private vehicles they run and the people who own them, as a graph with a filing date behind every number. RAUM is what the adviser filed, a move is two registration dates, and a class is a rule you can read.
SEC-registered adviser
Bakeravenue
Legal name Baker Avenue Asset Management, LP
Latest filing Sep 1, 2026
First filing on the tape Mar 14, 2012 · 54 filings
SEC status approved since Oct 18, 2004
RAUM
$5.1B
reported, Item 5.F
Discretionary
95%
of RAUM
Private clients
94%
$4.8B individuals and HNW
Advisors
34
registered through the firm on IAPD
RAUM per advisor
$150M
derived; firm RAUM over IAPD count
Employees
57
29 advisory (5.B.1)
Offices
7
beyond the principal office
Private funds
0
reported on Schedule D
History
54 filings and snapshots on the tape
RAUM$5.1B as of Aug 9, 2026
Mar 19, 2012$760M then
HNW client RAUM$4.5B as of Aug 9, 2026
Mar 29, 2018$1.1B then
State-registered IARs (5.B.3)29 as of Aug 9, 2026
Mar 15, 201310 then
Employees (5.A)57 as of Aug 9, 2026
Mar 15, 201315 then
Private funds1 as of Mar 30, 2015
Mar 15, 20131 then
RAUM +35% over the last fiscal year+39% a year over threeIARs 29 to 29
Practice profile
derived from the filing of Sep 1, 2026; every figure names its basis
- RAUM per advisor
- $150MderivedRAUM over IAPD advisors; not a book size
- Clients per advisor
- 30derivedindividual and HNW clients (5.D) over advisors
- Average HNW client
- $6.2MderivedHNW RAUM over HNW clients
- Average account
- $1.4MderivedRAUM over accounts (5.F.2.f)
- Discretionary
- 95%derivedof RAUM
- Institutional
- 5.9%derivedpensions, charities, corporations, government, insurance, banks, other advisers
- Employees per advisor
- 1.7derivedItem 5.A over advisors
- Advisors per office
- 4.3derived8 offices incl. principal (1.F.5)
- RAUM growth, one year
- +35%derivedbetween the last two annual amendments
- Advisor growth, one year
- +0.0%derivedItem 5.B.3 between annual amendments
- Client growth, one year
- +10%derived
- Compensation
- percentage of assets, fixed feesreportedItem 5.E
- Advisory activities
- financial planning, portfolio management for individuals, selection of other advisers, publications, educational seminarsreportedItem 5.G
- Custody
- $1.3B, 462 clientsreportedItem 9.A
- Ownership
- no PE, bank or public-company owner found on Schedule Aderived
- Advisor book size
- not public; not estimatedreported
Also answered yes on Form ADV
- buys or sells securities as principal to or from clients (8.A.2)
- has discretionary authority over which securities are bought or sold (8.C.1)
- receives research or other products from a broker-dealer, soft dollars (8.E)
- has custody of client cash or bank accounts (9.A.1.a)
- has custody of client securities (9.A.1.b)
- a related person has custody of client cash (9.B.1.a)
Where the RAUM sits
Form ADV Item 5.D, latest filing
- High-net-worth individuals$4.5B88%
- Individuals$322M6.3%
- Charitable organizations$302M5.9%
- Individual clients
- 303reported
- HNW clients
- 716reported
- Pension plan clients
- n/areported
- Charitable clients
- 5reported
- Accounts
- 3,690reported
- Financial planning clients
- 26-50reported
- Wrap fee programs
- noreported
- Custody of client assets
- $1.3B for 462 clientsreported
- Compensation
- % of AUM, fixedreported
- Class basis
- private_client_share=0.94 fund_share=0.0 institutional_share=0.06 related_bd= related_bank= bd_reps=0.0derived
Advisors registered through the firm
34 on IAPD today, longest tenure first
| Name | Branch | Here since | In industry | Prior firms |
|---|---|---|---|---|
| Simon Gareth Baker | San Francisco, Ca | Jan 20, 2005 | 32 y | 6 |
| Scott Christopher Stephens | San Francisco, Ca | Feb 2, 2009 | 29 y | 2 |
| King Shan LipCertified Financial Planner, Chartered Financial Analyst | San Francisco, Ca | Jan 3, 2011 | 26 y | 3 |
| Doug Scott CoudenChartered Financial Analyst | San Francisco, Ca | Feb 16, 2012 | 29 y | 1 |
| Daniel Joseph CassellChartered Financial Analyst | San Francisco, Ca | Oct 6, 2015 | 16 y | 1 |
| Nicholas Robert McinnisChartered Financial Analyst | San Francisco, Ca | Dec 12, 2016 | 10 y | 0 |
| Tanya Faye WelchCertified Financial Planner, Chartered Financial Analyst | San Francisco, Ca | Jan 9, 2018 | 18 y | 3 |
| Sheila Mary RabautCertified Financial Planner | San Francisco, Ca | Feb 26, 2018 | 13 y | 1 |
| Tom Min NgoCertified Financial Planner | Del Mar, Ca | Jul 11, 2019 | 23 y | 4 |
| Gerry Oconnell | San Francisco, Ca | May 19, 2020 | 18 y | 1 |
| Julia BialekCertified Financial Planner | New York, Ny | Dec 18, 2021 | 10 y | 0 |
| Michael D Dunn | San Francisco, Ca | Jan 20, 2022 | 29 y | 6 |
| Geoffrey Dale ErwinCertified Financial Planner | San Francisco, Ca | Jan 20, 2022 | 29 y | 3 |
| Dong-Hwan HongChartered Financial Analyst | San Francisco, Ca | Apr 22, 2022 | 10 y | 2 |
| Glen Alan RivesCertified Financial Planner | San Francisco, Ca | Jun 22, 2023 | 28 y | 5 |
| Joseph Kristopher KrauszerCertified Financial Planner | Lake Mary, Fl | Jul 10, 2023 | 21 y | 4 |
| Jonathan Michael BernsteinCertified Financial Planner | Southlake, Tx | Apr 23, 2024 | 24 y | 3 |
| Peter Nicholas Espiritu | San Francisco, Ca | Jul 10, 2024 | 26 y | 1 |
| David WhiteCertified Financial Planner | San Francisco, Ca | Jul 11, 2024 | 13 y | 1 |
| Michael Allan TidemanCertified Financial Planner, Chartered Financial Analyst | San Francisco, Ca | Jan 1, 2025 | 14 y | 0 |
| Erik Matthew Gholtoghian | San Francisco, Ca | Jan 1, 2025 | 12 y | 1 |
| Matthew Thomas Todd MunroCertified Financial Planner | San Francisco, Ca | Jan 2, 2025 | 13 y | 0 |
| Timothy Michael Gordon | New York, Ny | Jan 10, 2025 | 22 y | 2 |
| Elena PancoCertified Financial Planner | San Francisco, Ca | Feb 13, 2025 | 10 y | 0 |
| Sanden Leavers | Southlake, Tx | Apr 2, 2025 | 11 y | 0 |
| Sonia Neves KhakiChartered Financial Analyst | San Francisco, Ca | Jun 27, 2025 | 11 y | 0 |
| Joseph Lesnick | San Francisco, Ca | Aug 28, 2025 | 12 y | 0 |
| Austin James RoeslerCertified Financial Planner | Southlake, Tx | Nov 11, 2025 | 10 y | 3 |
| Gerald Meredith Luff | San Francisco, Ca | Jan 2, 2026 | 34 y | 2 |
| Hannah Gee Youn Kim | San Francisco, Ca | Apr 6, 2026 | 22 y | 0 |
| Thomas Michael Dowd | Alpharette, Ga | Apr 14, 2026 | 28 y | 4 |
| Brieanna Rain FordCertified Financial Planner | San Francisco, Ca | Jun 4, 2026 | 16 y | 2 |
| Timothy Patrick RizzutiCertified Financial Planner | San Francisco, Ca | Jun 4, 2026 | 10 y | 1 |
| Ryan Bradley DavisCertified Financial Planner, Chartered Financial Consultant | Austin, Tx | Aug 3, 2026 | 25 y | 4 |
Advisor movement
3 left, 6 joined in 12 months
net +3 in 12 months1 left in 90 days1 joined in 90 daysdeparture rate 8.8% of current headcount5 left over 36 months
Left, latest
- Joshua C Young to Robertson StephensAug 3, 2026 · RIA to RIA
- Xiuhua Xu to Destination Wealth ManagementMar 31, 2026 · RIA to RIA
- Deborah Leeann Cornes to FacetJan 2, 2026 · RIA to RIA
- Jennifer E Leong to Sax Wealth Advisors, LLCApr 8, 2024 · RIA to RIA
- William Patrick Connor to Sax Wealth Advisors, LLCMar 29, 2024 · RIA to RIA
- Jared Lee Johnson to Ep Wealth AdvisorsMay 30, 2023 · RIA to RIA
- Jack Edward Rimbach to Rockefeller Capital ManagementSep 6, 2022 · RIA to affiliated broker-dealer or bank
- Thomas Anthony Piro to Osborne PartnersApr 20, 2021 · RIA to RIA
- Hetal Lilish Saki to MarinerMar 16, 2021 · RIA to affiliated broker-dealer or bank
- Chelsea Ransom-Cooper to Zenith Wealth PartnersOct 1, 2020 · RIA to RIA
- Marisa Shana Rothstein to Advisory Services NetworkNov 4, 2019 · RIA to RIA
- Richard Charles Mordesovich to Silicon Private Wealth, LLCFeb 7, 2018 · Other
- Ian Joseph Rivero to Calamos Wealth Management LLCJan 19, 2017 · Other
- Richard C Lopresti to Edward JonesJun 22, 2016 · Other
- Peter Anthony Sigal to First Financial Equity CorporationJun 22, 2016 · Other
Joined, latest
- Ryan Bradley Davis from Strategic Advisers LLCAug 3, 2026 · Affiliated broker-dealer or bank to independent RIA
- Brieanna Rain Ford from Conquis Financial LLCJun 4, 2026 · RIA to RIA
- Timothy Patrick Rizzuti from Ameriprise Financial Services, LLCJun 4, 2026 · Affiliated broker-dealer or bank to independent RIA
- Thomas Michael Dowd from Crawford Investment Counsel IncApr 14, 2026 · RIA to RIA
- Gerald Meredith Luff from Veridi CapitalJan 2, 2026 · Other
- Austin James Roesler from Charles Schwab & Co., Inc.Nov 11, 2025 · Affiliated broker-dealer or bank to independent RIA
- Timothy Michael Gordon from Crawford Investment Counsel IncJan 10, 2025 · RIA to RIA
- Erik Matthew Gholtoghian from Green Pebble FinancialJan 1, 2025 · Other
- David White from J. W. Cole Advisors, Inc.Jul 11, 2024 · Affiliated broker-dealer or bank to independent RIA
- Peter Nicholas Espiritu from Charles Schwab & Co., Inc.Jul 10, 2024 · Affiliated broker-dealer or bank to independent RIA
- Jonathan Michael Bernstein from Charles Schwab & Co., Inc.Apr 23, 2024 · Affiliated broker-dealer or bank to independent RIA
- Deborah Leeann Cornes from Epiq Capital Group, LLCMar 20, 2024 · RIA to RIA
- Joseph Kristopher Krauszer from Fidelity Personal And Workplace AdvisorsJul 10, 2023 · Affiliated broker-dealer or bank to independent RIA
- Glen Alan Rives from Willis Johnson WealthJun 22, 2023 · RIA to RIA
- Dong-Hwan Hong from Cresset Asset Management, LLCApr 22, 2022 · RIA to RIA
Teams: two or more advisors moving together within fourteen days, from one state
- 2 left for Sax Wealth Advisors, LLCMar 29, 2024 · New York, Ny
Private funds
1 reported on Schedule D 7.B.(1)
| Fund | Type | Gross assets | Owners | First reported |
|---|---|---|---|---|
| Baker Ave Opportunities Fund LPno longer reported | Hedge Fund | $22.0M | 49 | Mar 15, 2013 |
Owners and control persons
Schedule A and B, latest filing
- Gareth Simon Baker · Executive Chairman / Partnercontrolsince 10/2004 · owns 50% to 75%
- Scott Doug Couden · Chief Investment Officer / Partnercontrolsince 02/2012 · owns 5% to 10%
- Shan King Lip · Chief Strategist / Partnercontrolsince 01/2010 · owns 5% to 10%
- Meredith Gerald Luff · Chief Operating Officer / Partner Partnercontrolsince 05/2006 · owns 5% to 10%
- Min Tom Ngo · President & Ceo / Partnercontrolsince 07/2019 · owns 5% to 10%
- Gareth Simon Baker · Managing Membercontrolsince 10/2004 · owns 50% to 75% of Baam Gp, LLC
- Patrick Michael Moran · Chief Compliance Officersince 06/2026 · owns less than 5%
- Gerry Oconnell · Partnersince 01/2022 · owns less than 5%
- Sharon Simpson · Partnersince 02/2018 · owns 5% to 10%
- Christopher Scott Stephens · Managing Director / Partnersince 01/2014 · owns less than 5%
- Faye Tanya Welch · Partnersince 01/2022 · owns less than 5%
Entity owners
- Baam Gp, LLC · General Partner Of Baker Avenue Asset Managementdirect · owns less than 5%
- Pacific Premier Trust Fbo Tom · Trustdirect · owns less than 5%
- Pacific Premier Trust Fbo Tom Ngo · Trustdirect · owns less than 5%
Related persons
Schedule D 7.A
Office movement
IAPD branch city; joins and departures in 12 months
| Office | Advisors | Joined | Left | Teams out | Forming |
|---|---|---|---|---|---|
| San Francisco, Ca · principal | 28 | 5 | 1 | ||
| Southlake, Tx | 6 | 1 | 1 | ||
| Del Mar, Ca | 2 | 0 | 0 | ||
| New York, Ny | 2 | 0 | 0 | ||
| Ketchum, Id | 0 | 0 | 1 |
Offices
Schedule D 1.F, the 25 largest
- Houston, TX3 employees
- Southlake, TX3 employees
- New York, NY2 employees
- Del Mar, CA2 employees
- Naples, FL1 employees
- Ketchum, ID1 employees
- Seattle, WA1 employees
ADV anomalies
2 against comparable advisers; where to look, not conclusions
- control person changedChange between filings · filing Sep 1, 2026COUDEN, DOUG, SCOTT (CHIEF INVESTMENT OFFICER / PARTNER) left Schedule A between the filings of 2023-03-31 and 2026-09-01peers: independent wealth managers, $5B to $20B (289)
- control person changedChange between filings · filing Sep 1, 2026LIP, KING, SHAN (CHIEF STRATEGIST / PARTNER) left Schedule A between the filings of 2023-03-31 and 2026-09-01peers: independent wealth managers, $5B to $20B (289)
What changed
consecutive filings, newest first
- Financial planning clients · 26-50 to 26-50Aug 9, 2026 to Sep 1, 2026
- Other offices · 6 to 7Aug 9, 2026 to Sep 1, 2026
- Related adviser · false to unsetAug 9, 2026 to Sep 1, 2026
- Related bank · false to unsetAug 9, 2026 to Sep 1, 2026
- Related broker-dealer · false to unsetAug 9, 2026 to Sep 1, 2026
- Related insurance company · false to unsetAug 9, 2026 to Sep 1, 2026
- Succession · false to unsetAug 9, 2026 to Sep 1, 2026
- Accounts · 3,138 to 3,690Aug 5, 2025 to Mar 30, 2026
- HNW clients · 619 to 716Aug 5, 2025 to Mar 30, 2026
- Individual clients · 307 to 303Aug 5, 2025 to Mar 30, 2026
- Assets in custody · $1.3B to $1.3BAug 5, 2025 to Mar 30, 2026
- Employees · 46 to 57Aug 5, 2025 to Mar 30, 2026
- Discretionary RAUM · $3.4B to $4.8BAug 5, 2025 to Mar 30, 2026
- HNW RAUM · $3.2B to $4.5BAug 5, 2025 to Mar 30, 2026
- Individual RAUM · $253M to $322MAug 5, 2025 to Mar 30, 2026
- Non-discretionary RAUM · $368M to $267MAug 5, 2025 to Mar 30, 2026
- RAUM · $3.8B to $5.1BAug 5, 2025 to Mar 30, 2026
- Other offices · 7 to 6Jul 2, 2025 to Aug 5, 2025
- Financial planning clients · 26-50 to 26-50Mar 31, 2025 to Jul 2, 2025
- Accounts · 2,688 to 3,138Nov 19, 2024 to Mar 31, 2025
- Advisory employees · 26 to 29Nov 19, 2024 to Mar 31, 2025
- Charity clients · 7 to 5Nov 19, 2024 to Mar 31, 2025
- Corporate clients · 13.0 to unsetNov 19, 2024 to Mar 31, 2025
- HNW clients · 541 to 619Nov 19, 2024 to Mar 31, 2025
- Individual clients · 266 to 307Nov 19, 2024 to Mar 31, 2025
- Assets in custody · $40.5M to $1.3BNov 19, 2024 to Mar 31, 2025
- Employees · 47 to 46Nov 19, 2024 to Mar 31, 2025
- State-registered IARs · 26 to 29Nov 19, 2024 to Mar 31, 2025
- Discretionary RAUM · $2.5B to $3.4BNov 19, 2024 to Mar 31, 2025
- HNW RAUM · $2.3B to $3.2BNov 19, 2024 to Mar 31, 2025
- Individual RAUM · $163M to $253MNov 19, 2024 to Mar 31, 2025
- Non-discretionary RAUM · $55.3M to $368MNov 19, 2024 to Mar 31, 2025
- RAUM · $2.6B to $3.8BNov 19, 2024 to Mar 31, 2025
- Employees · 45 to 47Aug 30, 2024 to Nov 19, 2024
- Advisory employees · 24 to 26Jun 6, 2024 to Aug 30, 2024
- Employees · 38 to 45Jun 6, 2024 to Aug 30, 2024
- State-registered IARs · 24 to 26Jun 6, 2024 to Aug 30, 2024
- Accounts · 2,211 to 2,688Oct 20, 2023 to Mar 28, 2024
- Advisory employees · 25 to 24Oct 20, 2023 to Mar 28, 2024
- Corporate clients · 10 to 13Oct 20, 2023 to Mar 28, 2024
Signals
13 dated events
- Joshua C Young left Bakeravenue for Robertson Stephens (registered 2026-08-05)Aug 3, 2026 · Advisor changed firm · fact
- Xiuhua Xu left Bakeravenue for Destination Wealth Management (registered 2026-04-07)Mar 31, 2026 · Advisor changed firm · fact
- Bakeravenue reported RAUM $5.1B, up 35% from $3.8B (2025-08-05 to 2026-03-30)Mar 30, 2026 · RAUM change · derived
- Deborah Leeann Cornes left Bakeravenue for Facet (registered 2026-01-13)Jan 2, 2026 · Advisor changed firm · fact
- Bakeravenue reported RAUM $3.8B, up 45% from $2.6B (2024-11-19 to 2025-03-31)Mar 31, 2025 · RAUM change · derived
- Jennifer E Leong left Bakeravenue for Sax Wealth Advisors, Llc (registered 2024-03-26)Apr 8, 2024 · Advisor changed firm · fact
- William Patrick Connor left Bakeravenue for Sax Wealth Advisors, Llc (registered 2024-04-04)Mar 29, 2024 · Advisor changed firm · fact
- 2 advisors left Bakeravenue (New York, NY) for Sax Wealth Advisors, LLC within 10 daysMar 29, 2024 · Team lift-out · derived
- Bakeravenue reported RAUM $2.6B, up 36% from $1.9B (2023-10-20 to 2024-03-28)Mar 28, 2024 · RAUM change · derived
- Jared Lee Johnson left Bakeravenue for Ep Wealth Advisors (registered 2023-08-11)May 30, 2023 · Advisor changed firm · fact
- Jack Edward Rimbach left Bakeravenue for Rockefeller Capital Management (registered 2025-03-20)Sep 6, 2022 · Advisor changed firm · fact
- Bakeravenue reported RAUM $2.6B, up 27% from $2.0B (2021-10-28 to 2022-03-30)Mar 30, 2022 · RAUM change · derived
- Bakeravenue reported RAUM $1.6B, up 42% from $1.2B (2017-11-16 to 2018-03-29)Mar 29, 2018 · RAUM change · derived
Across DFX
shared identifiers only, never a name match
- Bakeravenue · Private Equityshared crd · intermediary
How to reach
public business contact points only, each with its source
- Business phone
- 212-202-3188reportedpublished by the firm, firm site, Sep 17, 2026
- Business phone
- 214-306-9849reportedpublished by the firm, firm site, Sep 17, 2026
- Business phone
- 239-922-1525reportedpublished by the firm, firm site, Sep 17, 2026
- Firm profile
- LINKEDIN.COM/COMPANY/BAKERAVEreportedpublic record, Form ADV, Sep 17, 2026
- Website
- BAKERAVE.COMreportedpublic record, Form ADV, Sep 17, 2026
- Principal office phone
- 415-986-1110reportedpublic record, Form ADV, Sep 1, 2026
- Contact form
- bakerave.com/contact-usreportedpublished by the firm, firm site, Sep 17, 2026
- Team page
- bakerave.com/teamreportedpublished by the firm, firm site, Sep 17, 2026
Provenance
- Form ADV
- SEC filing data 2011 to 2024 and the monthly roster 2025 onreportedadviserinfo.sec.gov
- Advisors
- IAPD individual compilation feed, dailyreportedadviserinfo.sec.gov
- Class
- Independent wealth managerderiveda rule over Items 5.D and 7.A
- RAUM per advisor
- $150Mderivedfirm RAUM over the IAPD count; not a book size
- Loaded
- Sep 14, 2026